When it comes to mobile apps vs. kiosks in the restaurant field, here’s why some experts give the edge to using a self-service ordering device over a mobile app:
What has made kiosks particularly enticing to consumers is their efficiency.
Customers want to buy products that are easily available, within their budget and present the required information pertaining to ingredients, product details, nutritional value and others. Products and information provided at kiosks quickly cater to those demands.
“When kiosks first came along, there was a learning curve for users,” Vasa said. “It took them some time to figure them out. As time has gone on, kiosks are everywhere. Exposure has helped people understand the technology and become more comfortable with it. Kiosks no longer are seen as potential obstacles, but rather as necessities.”
Juke Slot develops automated technology designed to facilitate faster service and provide entertainment for consumers in the casino, hospitality and restaurant industries. Its Android-based kiosks’ sole purpose is to provide faster service and entertainment to the everyday public environment, with customized application capabilities based on customer needs.
The company’s device provides a tableside ordering, custom designed EMV-certified hardware solution that enables secure transactions. Juke Slot’s lineup also features a standup touchscreen kiosk aimed at the quick service industry.
Juke Slot focuses on giving its customers more control of their operation — over their customer ordering process, over their onsite marketing and over their business processes.
For more information or to purchase Juke Slot’s software or kiosks, email email@example.com.
Kiosks vs. Mobile Apps: A Face-Off of Restaurant Tech was last modified: October 18th, 2017 by Kiosk Industry
Although kiosk technology is becoming commonplace in a variety of verticals, areas where it has had a particular impact include both human resources and health care.
On the human resources side, many companies are placing job application kiosks in retail stores or other highly trafficked areas, allowing them to recruit workers around the clock without having to staff a hiring booth. In addition, a kiosk in the break room or other employee area allows workers to check schedules and payroll information, request days off or make changes to their personnel file.
For health care providers, a waiting room kiosk allows patients to fill out forms or make payments on their account, taking some of the burden off the front desk staff. A kiosk in a pharmacy can perform functions ranging from blood pressure checks to telehealth consultations, while a kiosk in a hospital setting lets doctors easily check patient record, submit prescriptions for medications or schedule tests.
With the advent of tablet computers, the kiosk arena is becoming populated with units that feature a tablet at their core as well as units built from the ground up. When considering the addition of a kiosk network to supplement the HR department or modernize a health care facility, which is the better option? A full-fledged kiosk, or a tablet-based model?
Determining the need
Of course, like many things in the business world (and life in general) the answer is “it all depends.” Both have their advantages and drawbacks.
Factors to consider when choosing between a full-fledged kiosk and a tablet-based model is the function the unit is expected to perform, the space available and the number of people expected to use the device. One of the biggest factors to consider is the deployer’s budget.
“Tablets can be portable, very small, and placed nearly anywhere,” said Frank Olea, CEO of Olea Kiosks.
“The cost is low so placing multiple units becomes very easy,” Olea said. “Tablets can have one device hardwire-powered, and their built-in cameras can be coaxed into performing functions such as reading ID cards or barcodes.”
Olea Kiosks offers a complete line of tablet and full-size kiosks. Its tablet line can be mounted on a tabletop, a wall or on a freestanding mount, and units come with a card reader. On the full-size kiosk side, Olea offers several models specifically designed for the HR and health care spaces; its Verona model is the only pushbutton height-adjustable kiosk on the market. The units can be raised or lowered by 10 inches at the push of a button, making them easily accessible by a person of any height or ability.
The relative simplicity of a tablet can keep maintenance costs to a minimum. The ability to detach a tablet from its mount opens up additional opportunities, allowing a job applicant to take the device to their seat to fill out forms or giving doctors the ability to sit with patients and map out treatment plans.
On the down side, though, the ability to detach a tablet from its mount does create a greater risk of damage or theft. Some tablet management software systems leverage the unit’s GPS functionality to send an alert text or email if the device is taken outside a predefined area.
Full size kiosks, on the other hand, will cost more than a tablet kiosk but can do everything a tablet-based kiosk can do and more. Additional processing power can make it easier to implement advanced features such as telehealth services or one-on-one conferencing with the corporate HR department.
Although kiosks are certainly larger and take up a bit more space, the footprint of a freestanding tablet kiosk is only slightly smaller than a traditional kiosk, making space considerations a relatively minor concern.
“If you want to create more of a presence for your check-in area, a few full-sized kiosks lined up is often all that is required,” Olea said. “Also, a full-size kiosk can come equipped with more devices if needed like card scanners, barcode readers, printers and keyboards.”
One area of concern that can influence the choice of kiosk is compliance with privacy regulations in handling personal information. This can be particularly relevant in a health care facility, where running afoul of the Health Insurance Portability and Accountability Act (HIPAA) can result in fines running into the hundreds or thousands of dollars.
An advantage that a kiosk has over a tablet is that things like privacy filters can be embedded between the touch glass and the LCD screen, Olea said.
“On a tablet, anything you do would have to be on the screen surface itself and is very easily damaged and picked off,” he said. “Also, kiosks can feature printers with a retract function so if a patient does not take their print out the printer and retract the print and deposit it inside of the kiosk for safe disposal later.”
Still, there are privacy screens that can be incorporated into tablet kiosks to help protect user privacy.
Whichever route a deployer chooses, of critical importance will be compliance with the Americans with Disabilities Act. It’s in that area that full-size kiosks may have an edge. Full size kiosks can include headphone jacks with volume control and easily connect with external devices such as Braille keyboards or the Nav-Pad, a device that allows someone with impaired vision, restricted mobility or limited fine motor skills to use the kiosk through a series of highly tactile buttons and audio prompts.
The larger and brighter screens of a traditional kiosk also aid in the ADA compliance for self-service devices.
“ADA is becoming a major concern here in California and we suspect will become much more of an issue in other states as kiosks become more commonplace in the healthcare and HR fields,” Olea said.
“No longer can you get away with a kiosk just being ‘reachable’,” he said. “Most companies will say their product is ADA compliant, but they fail to mention they’ve only covered a very small spectrum of individuals with disabilities.Sure, someone in a wheelchair can reach the screen, but serving people with disabilities goes far beyond that.”
At the end of the day, the best way to provide a self-service solution that is accessible by all types of users, is compliant with privacy rules and helps improve operations for the deployer is to work with an experienced kiosk vendor who is well-versed in the ever-changing regulatory environment. Olea Kiosks stands ready to help.
Faceoff: Kiosks vs. Tablets in HR and Healthcare was last modified: September 1st, 2017 by News Editor
Once you’ve defined the goals for your kiosk project, the second step is determining your budget. A kiosk deployment project is just like all major projects—there’s lots of areas to consider and even then, expenses can show up when least expected. Let’s talk about how you can avoid any budget surprises. Excerpts below. Read the full whitepaper.
The type of hardware you’ll need largely depends on your goals. Having a clearly defined vision of what you want to accomplish with your kiosk deployment will help to ensure you make the right hardware choices.
A great way to cover up front hardware costs is a leasing option with a negotiable monthly fee. The upside is that you can preserve your cash and credit line while your deployment gets up and running. In addition, lease payments may be deductible as an operating expense on tax returns as opposed to the depreciation and interest deductions that occur with financed equipment.
Of course, a successful deployment needs a custom, interactive app for quality customer service. Hiring a competent app developer with direct experience in your field is highly recommended. Once you have an app candidate, conduct at least one field test with extensive testing to ensure everything works as planned. One glitch could bring down an entire deployment!
Deployment and infrastructure need to be carefully considered at the pilot phase. Do you need to conduct on-site surveys at each location to ensure power outlet are accessible along with good wi-fi access? If you’re deploying more than one tablet, you should consider your network infrastructure requirements.
MAINTENANCE AND SERVICE COSTS
Let’s fast-forward past your successful deployment and talk about maintaining your tablet kiosks. To ensure continuous operation, you’ll need a way to monitor the kiosks plus be notified of any problems. There are several remote monitoring solutions on the market, some allow for remote troubleshooting, so if you’re is lucky, many problems can be fixed from your office.
Kiosk Case Study Paneras – A leading national restaurant chain facing growing competition and an increasingly mobile-first customer base enlisted WWT to bring their holistic customer experience solution to life.
Excerpt from kiosk case study Paneras – Same store sales where the new technology has rolled out has increased at almost double the rate of stores not yet converted. Digital sales now make up more than 20 percent of overall business, with projected e-commerce sales of $1 billion by 2017. Mobile sales and in-store, self-service kiosks have reduced bottlenecks to provide all customers with faster service and an improved customer experience. As the company moves to increase their home delivery and catering business, we are continuing to collaborate with them to provide their customers with a personalized and seamless user experience.
Case Study – Leading Restaurant Chain Integrates Mobile Apps, Point-of-Sale Kiosks and Integrated Infrastructure to Boost Sales and Increase Customer Loyalty was last modified: May 4th, 2016 by Kiosk Industry
Nice breakdown on the positive “consequences” of expanding customer choices (aka omnichanneling if I may). In Panera’s case the increased rate of return is what counts to investors (and the Board of Directors).
More ways to order mean more orders in this case right?
Panera 2.0 Initiative Gives Investors 10% Return! was last modified: April 25th, 2016 by Kiosk Industry