Wayfinding kiosks keep up with digitally-empowered consumers

By | June 26, 2014

Wayfinding kiosks have become more interactive and smartphone-friendly to meet the demands of consumers.

Source: www.kioskmarketplace.com

“We engaged a third-party research firm to study one of our larger wayfinding kiosk deployments,” said Zeephat. “We were surprised to find that 78 percent of customers with a smartphone would rather use the kiosk than their smartphone for navigation, if given the choice.”

Author: Staff Writer

Craig Keefner is the editor and author for Kiosk Association and kiosk industry. With over 30 years in the industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.