There are few familiar places in the regular life of a consumer other than the grocery store, and that familiarity can breed a type of trust, a sense that nothing too weird or threatening will happen there. That doesn’t mean they can’t be about innovation. Supermarkets are home to some of retail’s major and ongoing […]

Source: www.pymnts.com

Not sure I see the worth and payback either. Grocery stores still use Redbox DVD dispense.  Coinstar reminds me of digital signage (in search of an ROI).