Amazon Redefining Apparel Bricks-&-Mortar Touch Friendly Amazon Style

By | August 31, 2025

Last Updated on August 31, 2025 by Craig Allen Keefner

Posted on touch-screen.us

Amazon Style Touchscreens for Apparel Stores

Excerpt

Amazon is planning to open its first bricks and mortar store dedicated to apparel, and one of the key components of the in-store customer experience will be touchscreens.

The first Amazon Style store will be in suburban LA and will open later this year – showing women’s and men’s apparel, shoes, and accessories from a variety of well-known and emerging brands, and at a variety of price points.

The store will be about 30,000 square feet, or about twice as big as a typical Walgreens chain drug store. So this is definitely not just a little pop-up effort. The video at the bottom of the post shows the scale.

Author: Craig Allen Keefner

Craig Allen Keefner is an industry analyst, content strategist, and longtime authority on self-service kiosks, digital signage, unattended payment systems, and interactive technology. He manages content and industry strategy for Kiosk Industry and The Industry Group, with a focus on kiosk software, hardware-software integration, accessibility, payment compliance, healthcare kiosks, restaurant self-service, and emerging AI automation. Craig has covered the self-service and kiosk industry since the 1990s, tracking how public-facing terminals move from concept to field deployment. His work combines industry research, vendor analysis, operator conversations, standards tracking, trade show coverage, and practical experience with the real-world constraints of kiosk deployments. https://www.linkedin.com/in/kiosk