Your Value Proposition Is Irrelevant To Me!

By | March 14, 2015
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Last Updated on June 19, 2022 by Craig Allen Keefner

You probably get a lot of the same prospecting emails that I get.  Whether it’s someone trolling groups in LinkedIn, or somehow they’ve gotten your email

Source: partnersinexcellenceblog.com

Importance of tailoring message to a specific prospect type is a particular context .  Having said that the math and the levels & segments of that prospect base may not be best served by that singular approach.

Author: Craig Allen Keefner

With over 40 years in the industry, Craig is considered to be one of the top experts in the field. Kiosk projects include Verizon Bill Pay kiosk and thousands of others. Craig was co-founder of kioskmarketplace and formed the KMA. Note the point of view here is not necessarily the stance of the Kiosk Association or kma.global -- Currently he manages The Industry Group