Google Buys Rights to .App Top-Level Domain for $25M

By | March 2, 2015

Google wants it so Google gets it. From PCMag.

Excerpt:

Google prevailed in ICANN’s public auction for the top-level domain, paying just a hair over $25M for the rights to .app. It’s reportedly the highest purchase price yet paid for a top-level domain in an ICANN auction. It was more more than triple the price of the previous record-holder, Dot Tech LLC and its $6.8 million winning bid this past September for the rights to .tech.

“The mission of the proposed gTLD, .app, is to provide a dedicated domain space for application developers. The term ‘app’ is associated with a wide variety of applications, including mobile applications, web- and browser-based applications, cloud-hosted applications and even desktop applications,” reads the top-level domain application from Charleston Road Registry, Google’s registry services company.

Author: News Editor

Kiosk manufacturer experience since 1993. Engineer for Verizon Bill Pay kiosks while at KIS in Colorado. Extensive device knowledge for printers, scanners, currency, PCI, ADA, touch screen technology, outdoor, biometrics such as fingerprint and IRIS. Runs and manages the current kiosk association, KMA. Works with U.S. Access Board on ADA and accessibility. PCI SSC participating organization. Member of National Retail Federation (NRF) and National Restaurant Association.