McDonalds Kiosk Effect dominates NRA Kiosk Show

By | May 31, 2018
NRA QSR

McDonalds Kiosk Effect dominates NRA Show – Exhibitor Gallery from KMC

 

Craig is a longtime writer of technical stories and documentation for many companies. He has 25 years of experience in the industry

The number of self-order kiosks on display at the National Restaurant Show nearly tripled over last year’s exhibits.  Below is video of Pyramid Computer booth. Visit their YouTube channel for more!


Good review of self-order kiosks at NRA 2018.  Elliott presents photo gallery of 35 different booths at the recent National Restaurant Show.

See the gallery article: KioskMarketplace and Elliott Maras

There were some notable not presents such as Acrelec and RedyRef.

Given the recent spate of RFPs related to fast-casual it is not surprising to see big turnout though at this show.  Still,  the media always gets ahead of itself trying to announce “what’s coming” is the same as “what is” and it rarely is.

The Ziosk iteration went from concept to installment over many years and it is a relatively mature product now entering its replacement cycle.  Lifecycle coming into play for the units.

Still, it has been several years of “they are coming” and last time I checked at Wendy’s there is nothing, or any of the other fast casuals here in the area and we are looking at a fairly “hot” market here in Denver.

Companies are certainly exploring the idea.  Which format or form factor they eventually settle on is still to be determined.

Excerpt:  

What a difference a year makes! Last year’s National Restaurant Show featured 12 self-serve kiosks. This year, the number on display at Chicago’s McCormick Place nearly tripled as kiosk manufacturers scrambled to meet the restaurant industry’s demand to improve customer service with new technology.

As McDonald’s continues its nationwide rollout of self-order kiosks, thousands of QSRs and fast casual restaurants don’t want to get left behind and are shopping the market.

Click here for more: KioskMarketplace Gallery

McDonalds Kiosks news items

  • Diebold Kiosks McDonald’s – Innovation Stores Chicago – NRA Update 2022/05/19
    McDonalds Kiosks Update From Chicago and NRA Josef Schneider(Entrepreneur / Tech Geek) • Few people attain great lives, in large part because it is just so easy to settle for a good life.“  Team Pyramid Computer GmbH North America checking out McDonald’s innovation stores near Chicago prior to National Restaurant Association show. Always great to see kiosks at ...
  • McDonald’s Kiosk News – Delivering More Accessible With Storm 2021/10/15
    McDonald’s Kiosk Accessibility News In Brief Public announcement by McDonald’s they are intent on addressing accessibility AudioNav selected by McDonald’s More specific details on an implementation schedule, company-owned versus franchisees, new kiosk versus existing kiosks expected prior to NRF 2022 which at the KMA Booth 1606 Storm will be showing the latest in accessibility technology. Worth noting that in hospitality, ...
  • McDonalds Kiosk Accessibility – McDonald’s Access for Blind and Low Vision 2021/09/10
    McDonald’s Partners with Vispero to Provide Access for Blind and Low Vision Customers in US Self Order Kiosks Press release Sept 2021 Editors Note — you can meet with Vispero at the upcoming M-Enabling Summit in Arlington, VA in October.   The Kiosk Association is a sponsor and exhibitor. Laura and Matt from Vispero will be there.  Note ...
  • Order and Pay Fast Food – McDonalds Self-Order and More 2021/02/03
    BigHospitality article Feb 2021 — Self-Service and following lead of QSRs article Excerpts from: Says QSR sector has been quickest but that is not true.  QSRs always toyed with the idea with most of them watching McDonalds experiment while patient check-in and ticketing at Disney went right ahead. Kiosks for self-order in Vita Mojo Pyramid Computer makes the kiosks and ...
  • Minimum Wage Kiosk Fast Food Impact Last Five Years McDonalds 2021/01/29
    Minimum Wage Kiosks and Kiosk Self-Order From Marketwatch an article referencing new study on Minimum Wage impacts  — nice article from Marketwatch looking at the results from 2021 Princeton study on the effects of raising minimum wage. The usual most vocal critics are people like Andy Puzder back in the day that he ran Carl Jrs.  ...
  • Reverse Case Study – Outdoor Drive-thru Menuboards at McDonalds 2020/10/30
    McDonald’s Drive-Thru Outdoor LCD Failures Worth noting the noting of this isotropic screen failure at McDonalds Drive-Thru in California (Sep2020).  Further investigation points to a Samsung OH55F, which given the specifications, is surprising. Our guess is the vendor supplying these is Coates and we have sent a query to them asking about this. August 2022 Update Another example ...
  • McDonalds Project Ray _ Landini Associates Creating Cool McD 2020/08/18
    Very nice exposition of McDonalds project by Steve Lister. This was a project to make McDonalds cool again. From LinkedIn post we saw — So what was the idea of the project? – The complete reinvention of the world’s largest Fast Food Chain, including master-planning, architecture and interior design, brand positioning, graphics, packaging, uniforms and global ...
  • McDonalds Video – Arnheim Post-Covid Config Distancing 2020/05/03
    McDonalds Kiosks Self-Service Post-COVID Distancing In Netherlands Erwin Dito Managing Director at McDonald’s Netherlands As a result of great and swift teamwork, we’ve launched our ‘test and learn prototype’ restaurant in Arnhem. It’s an important step closer to operating in the new social distancing society. The team designed safe work & dining solutions for our employees ...
  • QSR Self-Order Kiosks — McDonalds Flaw 2019/11/14
    McDonalds Kiosks —  Ordering Kiosks  major flaw Editors Note: We never understood why McDonalds totally avoided cash for its customers.  The demographics would seem to require cash in order to serve customers. This is almost considering some users “disabled” and cannot be serviced at the kiosks and must go to the counter.  Cash2Card systems tied in ...
  • Kiosk Company – Evoke Creative 2019/11/01
    New Sponsor Evoke Creative Kiosks We welcome Evoke as our latest KMA sponsor. Evoke works in all types of complete kiosk solutions as well as OEM standard models for people such as McDonalds. WHO WE ARE Evoke have been at the forefront of interactive digital technology since 2003 and work with some of the world’s biggest brands designing ...
  • McDonald’s & Sonic Self Order Kiosk AI Technology 2019/06/20
    Self-Order and AI Sonic McDonalds Read full article at PSFK From menus curated to individuals’ dietary needs to offers that adjust in real time to trends and even weather patterns, here’s how top food names like Sonic and THE.FIT are using AI to enable tailored food experiences Today’s consumers have more food options than ever. The ordering experience ...
  • McDonalds Kiosks — Inside Times Square McDonalds flagship – CNBC 2019/05/29
    McDonalds Times Reprinted with permission in full from CNBC May 2019 & Amelie Lucas On Thursday, McDonald’s opened a new flagship store in Times Square, expected to be its busiest in the U.S. The location showcases the modern updates that McDonald’s has been bringing to its U.S. stores. It boasts digital menu boards, 18 self-order kiosks and wireless mobile ...
  • McDonalds Kiosks – ZIVELO and Dell Technologies Partner 2019/05/22
    ZIVELO STRENGTHENS ITS FULL-SERVICE TURN-KEY KIOSK SOLUTIONS WITH INDUSTRY COLLABORATION  ZIVELO collaborates with Dell Technologies OEM Solutions to revolutionize self-service kiosks SCOTTSDALE, AZ (May 2, 2019) – World-class kiosk manufacturer ZIVELO (best known for providing kiosks to the largest fast-food chains across North America) joins the Dell Technologies OEM to allow its clients to purchase ZIVELO’s digital solutions through their ...
  • McDonalds Kiosk Mobile Hack – Canadien Uses McDonalds Mobile App To Run Up Bills 2019/04/28
    The Canadian McDonald’s app, called My McD’s, is just the latest target for cyber criminals. Last year, they were busy stealing Aeroplan and PC Optimum rewards points from some members’ online accounts. Many of the fraudsters involved in PC Optimum cases also carried out their crimes in Quebec. Cybersecurity expert Ritesh Kotak said that in the ...
  • McDonalds Kiosk Free Burger Hack from Australia 2019/04/10
    Two friends in Australia appear to have cracked the McDonald’s kiosk system, allowing them to score a free burger. A YouTube video shows the pals taking advantage of a burger discount by tricking the machine. In the video, they order 10 burgers for $1 each using the kiosks. Then, they remove the meat from the ten burgers, which discounts each ...
  • From UK and McDonalds — Dirty Touchscreens UK McDonalds – Verdict — Not So Dirty 2018/11/28
    Editors Note: We originally reported this on November 28 and continued to monitor this story from the UK to see how it developed. It originated on the tabloid website — https://metro.co.uk/ which generally publishes things that only some people on Facebook are looking to believe. The article below came out on a tabloid and it certainly bears ...
  • Bluestar and Zivelo Announce Distribution Partnership 2018/10/03
    Bluestar and Zivelo Partnership News FOR IMMEDIATE USE Scottsdale, AZ (October 2, 2018) – World-class kiosk manufacturer ZIVELO (best known for providing kiosks to McDonald’s across North America) is proud to announce the completion of a Distribution Partnership with BlueStar to streamline the company’s ability to meet increasing demand. Founded in 1929 with a network of over 12,000 ...
  • Self-Order – Approach Video Showing How Unique Needs Met 2018/09/14
    Approach Video Showing How Unique Needs Met by Self-Service Kiosks GRAFTON, WI – Recently, Frank Mayer and Associates, Inc. released a promotional video for the company’s self-service kiosk Approach, featuring why the self-order kiosk is a simple solution for businesses seeking additional convenience for customers as well as new revenue opportunities. With multiple industries embracing the digital experience ...
  • McDonalds Kiosk News – Automation Comes To McDonald’s – NPR 2018/09/13
    Automation Comes To McDonald’s Kiosks – NPR from Morning Edition September 12, 20185:11 AM ET Heard on Morning Edition ALLY SCHWEITZER   FROM We hear a lot about robots eventually taking over jobs in manufacturing, but automation has already hit the service industry. The cashier who takes your order at McDonald’s could soon be replaced. DAVID GREENE, HOST: So there are more than 3 million ...
  • Are McDonald’s kiosks better than cashiers? 2018/08/17
    McDonald’s is rolling out a new way to order at its restaurants. Kiosks have increased accuracy and efficiency for fast-food chains. But are kiosks better for customers to use? Source: www.businessinsider.com The best illustration yet I have seen of the actual menu process and how the choices are added/deducted
  • MCDONALDS ADDING KIOSKS TO 140 LOCATIONS IN STATE – The Denver Post, 2018-08-14 2018/08/17
    McDonald’s and its local franchisees are combining to invest $111 million in physical and technological upgrades at 140 Colorado restaurants this year and next, the company has announced.Click here to edit the content Source: digital.olivesoftware.com The work, which ranges from remodeling to complete rebuilds, is part of a $6 billion modernization effort McDonald’s will roll out across ...
  • McDonald’s CEO: We are evolving the business in a meaningful way 2018/06/08
    McDonald’s CEO: We are evolving the business in a meaningful way 9:00 AM ET Mon, 4 June 2018 In a wide-ranging interview, Steve Easterbrook, McDonald’s CEO talks about the company’s new headquarters, adapting new technology, including new ways to order food, adding an international menu, and why tariffs are unlikely to impact the company’s bottom.. McDonald’s CEO: We ...
  • QSR Ordering Kiosks And Out-Of-Stock Shoes 2018/05/10
    From Pymnts.com article QSR Ordering Kiosks Evolved From A 1980s Solution For Out-Of-Stock Shoes As a college student in the 1970s, Murray Lappe heard that his fellow students wanted to promote their organizations through a new medium. During a retreat, the students thought of having a traditional bulletin board, but Lappe had an alternate take: Why not ...
  • The rise of the machine: Stores and restaurants turn to self-service kiosks – 2018/05/04
    Self-service kiosks at McDonalds restaurants are part of a national trend toward automation at stores and restaurants driven by tech-savvy consumers and the ri… Source: buffalonews.com Nice article. The rise of the machine: Stores and restaurants turn to self-service kiosks
  • McDonald’s tech updates have some workers jumping ship 2018/03/14
    For Dudley Dickerson, the mobile-app orders were the last straw.McDonald’s has been updating with new technology, delivery, a revamped menu and curbside pickup. But the “Experience of the Future” has employees handling more tasks — in many cases, they say, without pay raises or adequate staffing. So Dickerson, 23, handed over his spatula for the ...
  • McDonald’s Kiosk News: More touch screens and table service just the beginning 2018/03/13
    McDonald’sCEO Steve Easterbrook says the fast food giant is rolling out self-order kiosks, mobile pay options, an updated interior design, even table service. Source: money.cnn.com
  • Habit to Test Breakfast, Develop App, Kiosks | Orange County Business Journal 2018/03/02
    Habit Restaurants Inc. (Nasdaq: HABT) in Irvine will test breakfast menu items and develop a digital mobile app and a kiosk ordering system. Source: www.ocbj.com Other restaurant groups—including Irvine-based Yogurtland—have looked at the meal segment as well, as a way to get more customers through the door while morning-intensive chains such as Starbucks Corp. made a mirror-image ...
  • Chehalis McDonald’s Gets $1.8 Million in Upgrades, Including Self-Service Kiosks 2018/01/29
    After 43 years, the McDonald’s on Northeast Kresky Avenue in Chehalis has received a facelift and a load of upgrades. Following two months of construction, McDonald’s now includes multiple new Source: www.chronline.com Lots of pictures of the inside. “The restaurant now has self-service kiosks, tableside service and sleek, modern decor,” said Lindsay Rainey, a spokeswoman for the company. ...
  • China growth strategy could drive success for McDonald’s in US 2018/01/16
    Fast-food chain among businesses that have benefited from growth of mobile internet payments and e-commerce in China Source: www.scmp.com Last year, deliveries accounted for a quarter of the sales in tier one cities such as Beijing and Shanghai. Overall in China, sales from delivery grew by 81 per cent last year, said Zhang, adding that these growth ...
  • NRF – In the Wild McDonalds Kiosk 2018/01/15
    NRF – In the Wild McDonalds Kiosk Before heading out to Newark for NRF show, Frieder Hansen of Pyramid Computer stops to order some food at McDonalds. That looks like a Polytouch unit to me. Editor
  • How one high-tech McDonald’s is evolving an icon 2018/01/15
    Episode 36 of Retail Gets Real: McDonald’s franchise owner Carlos Mateos Jr. on careers at McDonald’s. Source: nrf.com Soon after renovating his father’s first restaurant, Mateos implemented technology like a mobile app and self-service kiosks, along with more service and product offerings like a bakery and table service. With automation prompting new aspects of the business, there ...
  • Top 10 stories of 2017: Self-order food kiosks dominate reader interest 2017/12/28
    Self-order kiosks in restaurants dominated reader interest in 2017 as several national foodservice chains announced kiosk deployments. Source: www.kioskmarketplace.com Writeup on most read stories on KMC this past year by Elliot Maras.    1. best read story in 2017 was a summary of self-serve kiosk introductions at the National Restaurant Show in Chicago.   2. The second best read story addressed disability access ...
  • Taco Bell Kiosk – Restaurant Tech News 2017/12/18
    First digital dine-in kiosk from Taco Bell. Source: www.behance.net To illustrate the long cycle of development to deployment, consider this “post examination” of Taco Bell self-order kiosk UX from January 2014.  Last week TB pushed out a bit of news that it actually may be actually going to do it.  I wonder if the original engineers are ...
  • Taco Bell says self-serve ordering kiosks are next big push for 2018 2017/12/17
    Taco Bell new “All Access” program is aimed at providing an easy connection to the brand through delivery, group ordering and self-serve ordering. Source: www.ocregister.com built into the counter like the original McDonald test units
  • McDonalds Kiosk – Table service, touch-screen order kiosks coming to all U.S. McDonald’s 2017/11/17
    McDonald’s on Thursday announced a bold plan to roll out its “restaurant of the future” concept to Chicago and other big U.S. cities. Source: www.chicagotribune.com
Author: Staff Writer

Craig Keefner is the editor and author for Kiosk Association and kiosk industry. With over 30 years in the industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.