Panera Spends $42M Mobile Order kiosk

By | March 31, 2014

What does Panera 2.0 look like?   – St. Louis Business Journal

The rapid pick-up, or mobile ordering, is already in place in 149 locations in Minnesota, St. Louis and Detroit, and Panera is looking to have it completely rolled out nationwide by the end of the year. Enhanced To-Go and Eat-In, or kiosk service, is currently in place in four bakery-cafe locations in Boston, and 10 locations in Charlotte, N.C. This year, Panera will roll it out to six more locations in Charlotte and the Dallas market; the nationwide rollout will take place in 2015 and 2016.

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Author: Staff Writer

Craig Keefner -- With over 40 years in the industry and technology, Craig is widely considered to be an expert in the field. Major early career kiosk projects include Verizon Bill Pay kiosk and hundreds of others. Craig helped start kioskmarketplace and formed the KMA. Note the point of view here is not necessarily the stance of the Kiosk Association or kma.global