Wal-Mart Kills Smartphone Scan & Go

By | August 12, 2014

NEW YORK — Wal-Mart thought shoppers would jump at the opportunity to use a smartphone app to scan items they want to buy as they walk through store aisles. In theory, they could speed through self-checkout. But customers had trouble using the “Scan & Go” app during tests in 200 stores, so…

Source: abcnews.go.com

Test & Learn process kills the Scan&Go mobile.  Why they started with iPhone given their demographic and make it easier and cheaper is what I wonder. And they learned customers like to track spending (Plan B success).  Other initiatives include same day home delivery. Markets differ though and in Denver the pickup option is much more popular than the delivery (which pins the customer to a location).

Author: News Editor

Kiosk manufacturer experience since 1993. Engineer for Verizon Bill Pay kiosks while at KIS in Colorado. Extensive device knowledge for printers, scanners, currency, PCI, ADA, touch screen technology, outdoor, biometrics such as fingerprint and IRIS. Runs and manages the current kiosk association, KMA. Works with U.S. Access Board on ADA and accessibility. PCI SSC participating organization. Member of National Retail Federation (NRF) and National Restaurant Association.