Wal-Mart Kills Smartphone Scan & Go

By | August 12, 2014

NEW YORK — Wal-Mart thought shoppers would jump at the opportunity to use a smartphone app to scan items they want to buy as they walk through store aisles. In theory, they could speed through self-checkout. But customers had trouble using the “Scan & Go” app during tests in 200 stores, so…

Source: abcnews.go.com


Test & Learn process kills the Scan&Go mobile.  Why they started with iPhone given their demographic and make it easier and cheaper is what I wonder. And they learned customers like to track spending (Plan B success).  Other initiatives include same day home delivery. Markets differ though and in Denver the pickup option is much more popular than the delivery (which pins the customer to a location).

Author: Staff Writer

Craig Keefner is the editor and author for Kiosk Association and kiosk industry. With over 30 years in the industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.