Don’t be surprised if you walk into a store and see a space where a Redbox machine used to be. Outerwall is starting to scale back after years of growth.
Outerwall now expects to close out the year with as many as 700 fewer Redbox kiosks in operation in the U.S. market. The net reduction of 500 to 700 machines may not seem like a lot for a company with more than 42,000 kiosks in operation. That’s less than 2 percent of its stateside empire, but it could be the beginning of the end.