McDonald’s hires more staff since installing automated kiosks

By | September 18, 2022

Last Updated on September 18, 2022 by Craig Allen Keefner

 

The Winter Garden location has increased from 50 employees to almost 70 since the kiosks were added two months ago.

Source: www.orangeobserver.com

“I would say that, for the employees, it’s actually allowed them to interact on their terms,” Watson said regarding how it has benefitted the employees at his store. “It’s a little more of a personal experience. We used to have a 6-step process on greeting customers, like robotic, you (did) these steps over and over again. … Now it’s more personalized (because) we allow the employees to engage with the customers and greet them within reason. So a younger employee will greet a younger customer with ‘Hey man, what’s up?’”

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Author: Craig Allen Keefner

Craig Allen Keefner is an industry analyst, content strategist, and longtime authority on self-service kiosks, digital signage, unattended payment systems, and interactive technology. He manages content and industry strategy for Kiosk Industry and The Industry Group, with a focus on kiosk software, hardware-software integration, accessibility, payment compliance, healthcare kiosks, restaurant self-service, and emerging AI automation. Craig has covered the self-service and kiosk industry since the 1990s, tracking how public-facing terminals move from concept to field deployment. His work combines industry research, vendor analysis, operator conversations, standards tracking, trade show coverage, and practical experience with the real-world constraints of kiosk deployments. https://www.linkedin.com/in/kiosk