McDonald’s rolls out kiosks for customizing orders

By | August 4, 2015

From super-size to customize — that’s the path McDonald’s is taking in an effort to reverse 11 straight quarters of declining same-store sales. New Yorkers can be among the first in the US to parti…

Source: nypost.com

Allen and Cort Norman, the franchise’s married owners, say younger customers have been taking to the kiosks — tested in the store since July 30 — as if that’s the way business has always been done.


Over the past 12 months, shares of fast-casual chains like Chipotle Mexican Grill, up 10.1 percent, and Panera Bread, up 35.7 percent, have outperformed McDonald’s, up 5.4 percent.

Author: Staff Writer

Craig Keefner is the editor and author for Kiosk Association and kiosk industry. With over 30 years in the industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.