“Omnichannel” Retail Kiosk: Self-Service Creates Integrated Shopping Experience – The Lab

By | June 19, 2015

Omnichannel Retail Kiosk

As consumers continue to gravitate toward using computers, tablets, and mobile devices to complete a retail transaction, it is more important than ever for retailers to develop an “omnichannel” shopping strategy that integrates the online and offline experiences – a combination of “bricks and clicks.”

Source: www.olea.com

Author: Staff Writer

Craig Keefner is the editor and author for most Kiosk Association and kiosk industry. With over 25 years in the kiosk industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.