McDonald’s in Norwell offers touch-screen ordering

By | June 20, 2017

Last Updated on June 20, 2017 by Craig Allen Keefner

NORWELL – The McDonald’s restaurant on Route 53 in Norwell is among the first of the burger chain’s 300 franchises in Massachusetts to be equipped with touch-screen kiosks. Using a kiosk, a customer can scan the menu and place an order, swipe a credit or debit card, get an order number and wait for the food to be delivered to a table. A customer who wants to pay with cash can get a ticket at the kiosk and take the ticket to the service desk. Customers who would prefer to order the

Source: norwell.wickedlocal.com

Eventually, 14,000 McDonald’s restaurants in the U.S. will have the kiosks. They were first introduced at lo cations in California, Florida and New York.

The company is also planning to revamp restaurant interiors and drive-up windows.
During the reopening of a McDonald’s in New York City in November, CEO Steve Easterbrook said the addition of technology would not cause jobs to be eliminated.

Author: Craig Allen Keefner

Craig Allen Keefner is an industry analyst, content strategist, and longtime authority on self-service kiosks, digital signage, unattended payment systems, and interactive technology. He manages content and industry strategy for Kiosk Industry and The Industry Group, with a focus on kiosk software, hardware-software integration, accessibility, payment compliance, healthcare kiosks, restaurant self-service, and emerging AI automation. Craig has covered the self-service and kiosk industry since the 1990s, tracking how public-facing terminals move from concept to field deployment. His work combines industry research, vendor analysis, operator conversations, standards tracking, trade show coverage, and practical experience with the real-world constraints of kiosk deployments. https://www.linkedin.com/in/kiosk