Smart technology consumer products are breaking the interactive retail barrier in creative, educational and experiential ways. Frank Mayer and Associates, Inc. sponsored a white paper, “Interactive retail opens the door to market growth”, delving into this topic and what to watch for in the coming year. An excerpt from the whitepaper: While more and more retailers offer experiential… Read More »
Personally, I think 2014 was the year when the hype around digital technology in retail stores crested a wave.
The original founder of ZoomSystems has funding for new endeavor which seems to be in the same space in many ways.
Swyft was co-founded by Gower Smith, creator of the automated retail industry. “We are at the inflection point where automated retail is proven, however has not yet scaled. Just like when banks introduced ATMs, location numbers increased 10 times once independent manufacturers deployed low-cost machines. At ZoomSystems I quickly grew annual sales from zero to $100 million, but after handing off management, the company didn’t continue to lower capital cost to improve ROI. Our data showed that this was the key for scale to tens of thousands of locations and billions in revenue, which is our focus at Swyft.”
Foot Traffic Sensors – Scanalytics SoleSensors Nice whitepaper by Scanalytics on traffic floor sensors. The Scanalytics intelligent floor sensors effectively transform Click to see full image existing spaces into smart environments that track and analyze individual patterns. From boutique shops to international department store chains, Scanalytics provides anyone with a physical footprint the tools to discover actionable insights about… Read More »
Retail kiosks — a good idea for retailers and a good idea for customers. Providing self-service option is rapidly becoming not an option.
New writeup by Olea on rationale and ROI for Retail Kiosks. Some of the advantages discussed include:
- Virtual sales assistance for customers
- Expanding the footprint of the retailer
- Reducing labor costs
- Redeploy staff to increasing revenues
- Eliminate standing in line (line busting)
Good examples of kiosks like this are the ones in REI where you can look up extended stock and sizes, same thing for Cabela’s and also Kohls.
By Ron Bowers, Senior Vice President of Business Development, Frank Mayer and Associates, Inc. November 2016 Reprinted from Frank Mayer and Associates, Inc blog Autumn is upon us! It’s time to pull out a sweater, light the fireplace, and relax with a good book. Along with the falling leaves and cooler temperatures comes the desire for comfort. So,… Read More »
Consumers now have tons of choices when it comes to where and how to shop. Here are 5 tips to ensure they choose you over your competitors.
- Bring website in-store
- Redefine checkout experience
- provide “retailtainment”
- promote community
- create immersive experiences
Bricks and mortar retailers benefit from e-commerce habits Reprint of blog post by David Anzia SVP of Sales for Frank Mayer and Associates, Inc. The growth in e-commerce does not mean the death of bricks and mortar retail. While it is certainly true that e-commerce is growing quickly, bricks and mortar sales still account for most total retail… Read More »