Kisok – the power of mispellings
It always amazes us at the terms and phrases that end up getting misconstrued for lack of better phrase.
If you sit a keyboard and you type with your left and right hands try typing out kiosk a couple of time and eventually you will end up with KISOK.
I spent over 10 years with KIS also known as KIOSK. One of my jobs was web traffic and one of the best actions I ever took was purchasing the kisok.com (and net) domain name. Set up a simple redirect in DNS so that anybody trying to go to www.kiosk.com and who mispelled kisok then they would automatically be redirected to the proper site.
Probably 1500 a month which is substantial, and saved money on Adwords.
And that is a bit of trivia about the work Kisok (yes it is a real word).
Craig is a senior staff writer for Kiosk Industry Group Association. He has 25 years of experience in the industry. He contributed to this article. |