Snap’s Spectacles Set Their Sights On Google And Apple

By | May 10, 2022

Last Updated on May 10, 2022 by Craig Allen Keefner

Google Glass was an abject failure, but the world likes wearable products of quality. Snap’s Spectacles have been marketed expertly and it seems that the product itself delivers on the hype. Snap is the new Apple.

Source: www.forbes.com

Definitely more on target than Newton or Google Glass as the writer says.  Smart marketing beats high salary every day….

Author: Craig Allen Keefner

Craig Allen Keefner is an industry analyst, content strategist, and longtime authority on self-service kiosks, digital signage, unattended payment systems, and interactive technology. He manages content and industry strategy for Kiosk Industry and The Industry Group, with a focus on kiosk software, hardware-software integration, accessibility, payment compliance, healthcare kiosks, restaurant self-service, and emerging AI automation. Craig has covered the self-service and kiosk industry since the 1990s, tracking how public-facing terminals move from concept to field deployment. His work combines industry research, vendor analysis, operator conversations, standards tracking, trade show coverage, and practical experience with the real-world constraints of kiosk deployments. https://www.linkedin.com/in/kiosk