Walmart Customer Service Kiosk 2015
2025 Update: Walmart is always eager to try new things and collect data. I wonder what the SCO machines show for customer feedback.
Walmart does request feedback from customers regarding their store experiences, often guiding shoppers to provide input through online forms and occasionally in-store kiosks at select locations. While feedback kiosks have been piloted in some stores, most solicited feedback occurs after the visit, typically via the Walmart corporate website, feedback forms, or by direct communication with managers and customer service teams.walmart+4
In-Store Feedback Mechanisms
Some Walmart stores have experimented with feedback kiosks placed near the entrance or customer service desk, allowing shoppers to give real-time input about their experience. However, these kiosks are not present in all locations, and the primary method remains digital contact post-visit.retailsystems
Original Article
There are numerous ways retail giant Wal-Mart assesses customer service feedback from its 5,000 U.S. stores. But there is evidence that a kiosk positioned directly in the front of the store could be a new way Wal-Mart solicits direct customer service feedback from its 140 million weekly shoppers.
Source: www.thecitywire.com
http://www.thecitywire.com/node/36485#.VOOKy9RGh5Q
Seeking Alpha analyst Brian Gilmartin writes that one of the bigger issues over the last two years has been traffic erosion. The last time Wal-Mart U.S. posted positive quarterly traffic was in the fourth quarter of 2012. Following are traffic stats from Wal-Mart U.S. stores
WALMART STORE TRAFFIC
Oct. 2014: down 0.7%
July 2014: down 1.1%
April 2014: down 1.4%
Jan. 2014: down 1.7%
Oct. 2013: down 0.4%
July 2013: down 0.5%
April 2013: down 1.8%
Jan. 2013: down 0.1%
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