Nike AR augmented reality in Paris retail

By | January 20, 2017

Nike AR augmented reality

A Nike Store in Paris unveiled a new in-store machine which allows customers to test custom colors on sneakers using augmented reality.

Source: www.digitaltrends.com

Nike has slowly been testing how augmented reality can help customers. Last year, the company filed a patent application for an augmented reality system that helped people reach their exercising goals.

NIKEiD AUGMENTED from SmartPixels on Vimeo.

Author: Staff Writer

Craig Keefner is the editor and author for Kiosk Association and kiosk industry. With over 30 years in the industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.