Last Updated on July 6, 2026 by Craig Allen Keefner
Ordú, an Irish provider of online ordering systems, has secured a €1.5 million investment through a new partnership with global kiosk manufacturer Lazenby Group. This collaboration is projected to generate €9 million in additional revenues for Ordú over the next three years and will create 10 new jobs in product development. The partnership aims to expand Ordú's service offerings across various sectors in Europe, including fast food and hospitality, leveraging Lazenby Group's innovative "Safe-Touch" self-sanitizing kiosk technology.
New Europe Kiosk Partnership
Overview – Irish-headquartered Ordú, a provider of advanced online ordering systems for the food service industry, today announces a new €1.5 million investment with global kiosk manufacturer Lazenby Group. Over the next three years, this collaboration is forecasted to generate €9 million in additional revenues for Ordú. It will facilitate the expansion of Ordú’s service offerings across various sectors including fast food, hospitality, pubs and restaurants, retail, and pharmacies. Please see full details in the press release below.
What are the Editor's Notes on the Ordú-Lazenby Kiosk Partnership and Safe Touch Technology?
- The editor's notes highlight Lazenby's 'Safe Touch' self-sanitizing kiosk hardware, noting its UV light mechanism and potential caveats regarding effectiveness against oily fingers, suggesting daily cleaning is still necessary. Lazenby is identified as a significant UK market player, potentially benefiting from shifts in the QSR kiosk landscape. The notes also mention broader European kiosk news, including Popeyes' Prague deal. The subsequent press release details Ordú's €1.5M investment with Lazenby Group, forecasting €9M in revenue and creating 10 new jobs. Ordú's online ordering system expands across fast food, hospitality, retail, and pharmacies, while Lazenby Group, established in 1963, manufactures kiosks for clients like NHS, Holiday Inn, Disney, Nestle, and Greggs. The partnership aims to streamline operations, increase Ordú's order value by 20%, and boost Lazenby's kiosk production to 3,500 annually, pioneering Safe-Touch technology in Ireland. Both CEOs, Andrew Dewdney (Ordú) and Steven McWilliam (Lazenby), express enthusiasm for enhancing customer experience and market reach.
PRESS RELEASE
Ordú to create 10 new jobs as it secures €1.5M partnership with Lazenby Group
- Ordú is an online ordering system for various sectors including fast food, hospitality, pub and restaurants, retail and pharmacies
- Lazenby Group create kiosk solutions for diverse industries with clients such as the NHS, Holiday Inn, Disney, Nestle, and Greggs
- With the new investment, additional headcount and new technology, Ordú expects to generate €9 million in revenue over the next three years
- Ordu’s software increases order value by 20% and supports the production of 3,500 kiosks annually, a leap from its previous sales volume of 2,000 kiosks
- Ordú plans to pioneer self-service and self-sanitising kiosk technology with Safe-Touch, a first in Ireland
Dublin/Galway, 3rd October 2024: Ordú, a leading Galway-based provider of advanced online ordering systems for the food service industry, today announces a new €1.5 million investment in its partnership with Lazenby Group.
Over the next three years, this collaboration is forecasted to generate €9 million in additional revenues for Ordú. This investment will cover the recruitment and support of staff, including the creation of 10 new jobs in product development within the next 12 months, and the rollout of new technologies.
Established in 1963, Lazenby Group is a leading global kiosk manufacturer, serving various sectors with clients such as the NHS, Holiday Inn, Disney, Nestle, and Greggs. Known for its premium, high-quality and innovative solutions, including the industry-disruptive self-sanitising Safe-Touch kiosk technology, the company has set new benchmarks for hygiene and efficiency in retail, hospitality, healthcare, aviation, and more.
Lazenby Group sought a software partner to streamline its operations to enable growth plans across Ireland, the UK and Europe. Ordú was selected for its cutting-edge software and established market presence in Ireland and the UK. Additionally, targeting the pharmacy sector, where Ordú is also expanding into, was a key focus.
Moreover, Ordú’s software incorporates a smart upselling engine, driving a notable 20% increase in order value. By integrating Ordú’s software, Lazenby Group can expand its market reach significantly, with the capacity to manufacture and sell 3,500 kiosks annually, a significant increase from their previous annual sales of 2,000 kiosks.
Furthermore, this partnership facilitates the expansion of Ordú’s service offerings across various sectors including fast food, hospitality, pubs and restaurants, retail, and pharmacies. With an impressive client roster including Pita Pit Ireland, PG Chips, Four Lanterns, and CBE in Ireland and the UK, Ordú is positioned to introduce its technology to a much wider audience. The incorporation of Safe-Touch kiosks with self-sanitising kiosk technology marks a pioneering initiative in Ireland.
Ordú recently won silver in the Best in Retail and Consumer Goods category at the 2024 Digital Media Awards for its work in boosting operational efficiency for large retail businesses.
Andrew Dewdney, CEO of Ordú said: “Joining forces with Lazenby Group, a leader in kiosk technology, marks a pivotal moment in Ordú’s growth trajectory. Our partnership will not only elevate Ordú’s service portfolio but also introduce innovative solutions like Safe-Touch to our clientele, enhancing in-store customer experiences and upholding impeccable hygiene standards in the post-pandemic landscape. As we expand our team and merge our areas of expertise, we’re committed to enhancing our product and service capabilities, ensuring a seamless and safer digital journey for our valued customers.”
Steven McWilliam, Commercial Manager of Lazenby Group, said: “Ordú’s impressive customer base and industry expertise make them an obvious partner for us in Ireland. This collaboration holds tremendous potential and strengthens Lazenby Group’s foothold in the QSR hospitality sector. We are delighted to partner with an ambitious company like Ordú to bring our products to market. By streamlining our operations, this partnership enables Lazenby Group to deliver superior solutions, enriching our customers experience and driving revenue growth.”
-ENDS-
Image captions
- Pictured at the announcement that Ordú is to create 10 new jobs as it secures a €1.5M partnership with Lazenby Group are L-R: Steven McWilliam, Commercial Manager of Lazenby Group and Andrew Dewdney, CEO of Ordú
- Pictured at the announcement that Ordú is to create 10 new jobs as it secures a €1.5M partnership with Lazenby Group are L-R: Andrew Dewdney, CEO of Ordú and Steven McWilliam, Commercial Manager of Lazenby Group
- Pictured at the announcement that Ordú is to create 10 new jobs as it secures a €1.5M partnership with Lazenby Group are L-R: Steven McWilliam, Commercial Manager of Lazenby Group and Andrew Dewdney, CEO of Ordú
About Ordú:
Founded in 2020, Ordú is an enterprise-level online ordering system tailored for large multi-chain food retailers and quick-service restaurants. With a focus on innovation and customer satisfaction, Ordú offers flexible and user-friendly solutions to enhance the ordering experience for businesses and consumers alike.
About Lazenby Group:
Established in 1963, Lazenby Group is a leading provider of kiosk solutions, offering design, manufacturing, and installation services to clients across various industries. With a reputation for excellence and innovation, Lazenby Group is committed to delivering cutting-edge solutions that meet the evolving needs of its customers.
Ruth Marnell
Comit Communications & Marketing Limited,
D4 Nutgrove Office Park, Rathfarnham,
Dublin 14, Ireland.
Tel: +353 1 2993000
Mob: +353 86 0749049
