Gemalto aims to make branded credit cards more accessible to consumers | FierceRetail

By | July 7, 2017

Retailers know store-branded credit cards keep consumers coming back, but asking them to enroll at checkout or by mail can be hit-or-miss and puts store employees in charge of anti-fraud checks. With a new self-serve kiosk from Gemalto, large retailers can lift that burden from employees and make enrollment more convenient for customers, providing them with an instantly issued, branded credit card they can use that day.

Source: www.fierceretail.com

Author: Staff Writer

Craig Keefner is the editor and author for Kiosk Association and kiosk industry. With over 30 years in the industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.