Pizza Pie bakes up ROI with loyalty kiosks

By | August 26, 2016

Kiosks in the restaurant sphere are a big hit due to their ability to draw in customers. One pizza franchise saw firsthand how effective a kiosk campaign can be when it helped drive a ROI of more than 2,000 percent.

Source: www.fastcasual.com

During the campaign, out of the 16,000 loyalty points accumulated, customers redeemed 12,000 of those points.

This year has also proved promising for the restaurant, as monthly kiosk usage has increased by 8 percent and mobile coupon usage is at 77 percent, Jordan said.

Author: Staff Writer

Craig Keefner is the editor and author for most Kiosk Association and kiosk industry. With over 25 years in the kiosk industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.