Last Updated on
FOR IMMEDIATE RELEASE
Kiosk Group Taps 25-Year Industry Veteran Karla Guarino to Lead Sales & Marketing Team
Responding to strong, accelerating market growth with fresh leadership, new products and long-range marketing and manufacturing strategies
FREDERICK, Md., June 4, 2019 – Kiosk Group Inc. (KGI) has announced the appointment of Karla Guarino as Director, Sales & Marketing. Ms. Guarino’s assignment is the latest of several strategic steps designed to grow the company to better serve the rapidly-expanding global market for interactive kiosks and related software.
Ms. Guarino will be responsible for top-line growth, expanding into new markets with interactive touchscreens, software and remote kiosk management. “Karla’s stellar reputation across the industry is strategically wide and tactically deep,” said Mike James, KGI’s founder and chief engineer.
Privately-held KGI develops and markets a wide range of solutions for hundreds of customers. Kiosk Marketplace Census Report values the global market at $9.22 billion (2018) with a compound average growth rate approaching 18%.
In response, KGI President Alan Mischler said “We are executing an aggressive effort to launch new kiosk enclosure designs, increase manufacturing, boost customer responsiveness and re-invent marketing. Karla Guarino is being armed with the best solutions our industry has to offer. She brings a blue-ribbon resume. We are indeed fortunate to have her guiding the marketing and sales challenge.”
Ms. Guarino said “Mike James is a creative visionary for iPad and Android tablet enclosure technology. These products have set engineering and design standards. Coupled with Alan Mischler’s manufacturing and management leadership, I plan to quickly build market share and open new markets for interactive touchscreens in static and mobile applications.”
An early priority is improved market recognition for KGI’s extensive catalog. “I’m turning our website into an interactive marketing, sales and customer education center and plan to develop dynamic outreach to customers and the media,” Guarino said. “And I’m encouraging new product development for smaller tablet-based terminals as well as mobile software to enable our customers to put interactive kiosk technology at the fingertips and in the palms of the world’s rapidly-growing base of digital consumers.”
Guarino’s 25-year Kiosk Industry Background
For nearly 15 years at Kiosk Information Systems, Karla mastered virtually every marketing and sales challenge, adding product development and strategic partnerships to an impressive sales record ($37M in 2007). Gaining broad industry experience through executive assignments with Zivelo, 8Speed8, Jane and Meridian Kiosks, Karla became a senior industry consultant last year as founder and CEO of Kiosk Mentor LLC. Recently, Kiosk Group’s Mike James and Alan Mischler convinced Karla to apply her knowledge and leadership to the well-financed challenge of propelling Kiosk Group to pinnacle status.
About Kiosk Group
One of the first companies to pioneer the tablet kiosk marketplace, Kiosk Group has compiled 30 years of design/manufacturing innovation serving hundreds of industry and government customers. Founder Mike James was first to develop iPad technology for kiosk service. KGI’s exceptionally popular software development browser package (Kiosk PRO) is available via the iTunes store. Today, KGI is an innovation leader for Android, iPad and Windows kiosk enclosure solutions. Privately held, KGI is headquartered in Frederick, MD. For more information, visit KioskGroup.com.