Restaurant kiosks and demographics

Restaurant kiosks

QSR kiosks are big these days and the poster child might be Paneras actually though for sure McDonalds “once again into the fray” efforts bring a lot of attention (ditto for Wendy’s and others). Good quote from Olea and good article.

Source: www.qsrweb.com

Here were the demographics

  • 18-24 year olds are more than 70 percent likely to visit a restaurant if it had a kiosk option;
  • 25-34 year olds are 65 percent more likely to visit;
  • 45-54 year olds are 60 percent more likely; and
  • 55+ year olds are 40 percent more likely.