MRI Enhances The Battery Atlanta experience with BoldVu® Interactive Digital Kiosks
MRI does the nicest and best outdoor displays in our opinion. Their Santa Monica smart city won an award from us earlier this year. This iteration again shows their skill. Pretty sure the original units suffered failures. Outdated are usually simplistic refrigerator-style kiosks with “economical” NIT displays and poor ventilation. Can’t say whose they were. Budget constraints come into play, and then 2 years later, you spend the money again. Cheap is usually expensive and doesn’t deliver to boot.
Alpharetta, GA – MRI is proud to announce its latest deployment in cooperation with the Braves Development Company team at The Battery Atlanta, the premier mixed-use destination adjacent to Truist Park…home of the Atlanta Braves! The strategic installation of (16) double-sided, 75” interactive outdoor digital LCD kiosks, throughout the property, enhances the guest experience while seamlessly integrating with the property’s distinctive architectural design.
An electronic billboard outside Truist Park displays an ad reading LESS SCREEN TIME, More Family Time with images of a baseball game and a family. The Braves stadium entrance and Right Field Gate sign are visible in the background.
A vibrant hub of boutique shopping, entertainment, dining, and corporate offices, The Battery Atlanta now features cutting-edge BoldVu® displays operating at 3500 nit brightness, equipped with Digital InfiniteTouch® technology for an intuitive, frustration-free user experience. Designed with both form and function in mind, these kiosks serve as wayfinding and engagement tools, helping guests navigate the property, explore events, and discover local businesses and restaurants. Each Kiosk is also equipped with a 24 hour emergency call box, reinforcing safety and security for visitors and residents alike.
“We’ve been extremely impressed – BoldVu® by MRI had promised, and then delivered, high-quality Kiosks that truly elevates our space,” said Mike Plant, CEO of the Braves Development team. “After struggling with outdated, non-functional kiosks for far too long, it’s refreshing to finally having a solution that not only works seamlessly but also aligns perfectly with our brand aesthetics. These BoldVu® Kiosks are big, bold and bright!”
Beyond their functionality, these kiosks were designed to complement The Battery Atlanta’s dynamic and modern aesthetic. Their clean, sleek appearance seamlessly blends into the space, enhancing the overall ambiance rather than standing out as bulky, obtrusive structures.
Thoughtfully crafted to match the property’s architectural elements, the Kiosks provide a cohesive and sophisticated addition to the environment and provide the technological interaction that visitors have come to expect.
Unlike traditional digital advertising-only deployments, these interactive kiosks focus on improving visitor interaction, providing real-time information, and engagement within the property. BoldVu® remains committed to delivering premium, purpose-built display/kiosk solutions that blend durability, innovation, and aesthetic excellence. For more information about BoldVu® Outdoor Digital Displays / Kiosks, please visit https://www.boldvu.com.