Kiosk Accessibility – McDonalds Kiosk Article on Wall Street Journal

By | September 24, 2021
McDonalds Restaurant Kiosk Switzerland

Screen Reader Kiosk News

All company-owned restaurants to offer screen-reader on their kiosks by 2022

In Brief

  • Mounting new keypads and headphone jacks to the touch-screen kiosks it introduced in 2015.
  • Blind users can connect their headphones to the system and browse the digital menu using screen-reader technology and tactile arrow buttons, adding items to their basket by pressing a central button.
  • McDonald’s said its existing self-service kiosks were rolled out in compliance with accessibility laws, including the Americans with Disabilities Act.
  • NFB raised its concerns with McDonald’s in 2019.
  • The technology will be added to all existing kiosks in company-owned restaurants in California, and 25% of existing kiosks in other U.S. states.
  • McDonald’s operates 5% of 14,000 U.S. restaurants
  • Long term (july 2022) new kiosks installed in any restaurants will include the accessibility function

Excerpt

The NFB raised its concerns with McDonald’s in 2019. The organizations worked together to create and test the new system, which employs existing technology developed by TPGi, an accessibility software provider and consulting firm owned by Vispero, and Storm Interface, which develops assistive hardware and trades as Keymat Technology Ltd.

The results of the collaboration are arriving as an increasing number of lawsuits over accessibility are being filed. Between January and June of this year, just over 6,300 suits were filed in federal court alleging violations of Title III of the Americans with Disabilities Act, which prohibits discrimination on the basis of disability in public spaces and commercial facilities, according to the Chicago-based law firm Seyfarth Shaw LLP. The firm expects the number of those suits to exceed 12,000 this year, which would be the most since it began tracking them in 2013.

Additional Information

Assistive Technology for Self-Service Unattended

Several of our sponsors and members are instrumental in ADA, Accessibility and Assistive Technology.

Highlights Assistive Technology for Kiosks and More
  • KioWare – built-in JAWS support for ready-made browser functionality. Also noTouch KioTouch
  • Vispero – The world’s leading assistive technology provider for the visually impaired. Did you know Blindness and Low Vision impact over 282 Million people globally? That number is expected to increase by 72% over the next 11 years.
    • JAWS Kiosk is focused on delivering accessible kiosk solutions whether it’s through the incorporation of Freedom Scientific’s industry-leading screen reading software, JAWS®, or by utilizing TPG’s accessible design and technical implementation services.JAWS Kiosk Software –
    • TPGi — a subsidiary of Vispero, TPG Interactive (TPGi) is a world-class accessibility solutions provider with a reputation for excellence. We help clients achieve end-to-end accessibility in their digital assets (websites, software applications, mobile applications, documents, etc.), as well as assist in embedding accessibility into their processes and procedures. Whether you are new to accessibility or mature in your accessibility processes, TPGi can assist your organization.
  • Storm Interface — Storm Interface develops and manufactures responsive human interface devices for use in a wide range of public and industrial applications. The company’s award-winning products are now globally deployed, internationally recognized and widely acclaimed.
  • Tech For All Consulting — For over 15 years, TFA’s expert teams have been providing consulting services to its clients to ensure the accessibility and usability of their products, websites, mobile apps, kiosks, and services. Tech for All’s Accessibility Compliance and Universal Design Services — Web, Mobile, and Multiplatform Applications — Kiosk and Self-Service Systems — Training — Planning and Strategy
  • Dolphin Computer Access — Welcome people who are blind and partially sighted into your business by enabling them to fully engage with your self-service points through SuperNova Accessible Kiosks. SuperNova Accessible Kiosks can deliver a range of support—magnification, speech and full screen-reading—without expensive retrofits. SuperNova differentiates itself from other kiosk accessibility software through crystal clear magnification at any level, unrivaled intuitive touchscreen capabilities, 24 changeable color themes and full screen-reading with human-sounding voices. It’s also fully compatible with Storm AudioNav Keypads and the SuperNova API is customizable for your bespoke kiosk projects.
  • MimoMonitors — Haptic Touchscreens — The first of its kind, this new 10.1” touchscreen leverages the durability, reliability, and quality of the Mimo Vue display and the groundbreaking technology of TanvasTouch to allow users to feel what they see on screen. The result is a multisensory experience that brings touch to life on a new dimension.

Potential Consequences of Inaction

  • June 16, 2021 — A proposed class of consumers with mobility disabilities has slapped the owner-operators of 139 Wendys franchise restaurants with a suit in Wisconsin federal court, claiming they violated the Americans with Disabilities Act by denying disabled customers full and equal access to the eateries.

Resources

Author: Staff Writer

Craig Keefner is the editor and author for Kiosk Association and kiosk industry. With over 30 years in the industry and experience in large and small kiosk solutions, Craig is widely considered to be an expert in the field. Major kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others.