Consumer-Centric Self-Service – How To Profit

By | September 14, 2023
self-service kiosks

Self-Service for Consumers

Article on Beststocks.com and Mediacoverage.com which references Kiosk Industry

Summary In Brief

  • Empowering the Customer — Self-service technology empowers consumers by placing control in their hands.
  • Upselling and Cross-Selling Opportunities — One of the most significant advantages of consumer-centric self-service is its ability to foster customer loyalty. When individuals experience hassle-free, convenient interactions with a brand, they are more likely to return.
  • Staying Competitive — In today‚Äôs competitive business landscape, staying ahead is crucial. Companies that embrace consumer-centric self-service technologies position themselves as industry leaders.
  • The Kiosk Industry Group: Powering Self-Service Innovation — The¬†Kiosk Industry Group¬†operates as a dynamic cooperative entity within the self-service kiosk sector, offering a platform for collective perspectives, notably guided by the editor
  • Conclusion — The consumer-driven shift towards self-service options is a powerful force shaping modern business strategies. By prioritizing customer convenience, businesses can tap into the immense potential for increased profitability.

Excerpt

From a business perspective, the adoption of self-service solutions offers tangible benefits. These technologies streamline operations by reducing the workload on human staff, freeing them to focus on more complex tasks and customer interactions that require a personal touch. This results in lower labor costs and increased operational efficiency. Additionally, self-service kiosks and apps can collect valuable data on customer behavior and preferences, allowing businesses to fine-tune their offerings and marketing strategies.

Bojana Ristic

Bojana Ristic

An accomplished content maestro and ASO (App Store Optimization), with a rich tapestry of experience spanning over 5 years. Fueled by an unyielding passion for crafting captivating marketing content, she is a driving force behind the implementation of highly effective strategies that elevate app visibility and ignite robust growth in the dynamic digital landscape.

Author: Staff Writer

Craig Keefner -- With over 40 years in the industry and technology, Craig is widely considered to be an expert in the field. Major early career kiosk projects for him include Verizon Bill Pay kiosk and hundreds of others. Craig helped start kioskmarketplace before leaving. Note that the point of view here on kioskindustry is not necessarily the stance of the Kiosk Association or kma.global