Digital Kiosk Gift Card Report Blackhawk

gift card exchange

Gift Card Kiosk News

Update September 19 —

The 7th annual comprehensive benchmark report of 100 U.S. merchants’ digital gift card offerings across 135+ criteria is here.

Conducted by NAPCO Research in partnership with Blackhawk Network (BHN)—a gift card pioneer and global industry leader—this report is packed with actionable insights and other information you can use to improve your gift card program right now, including:

• The many benefits of an effective gift card program
• Insights into what the nation’s top merchants are doing
• What to look for in your own program (or to include in your new program)

digital kiosk gift card exchange

digital gift card exchange

 

For the seventh consecutive year, NAPCO Research and Blackhawk Network (BHN) have collaborated to produce their market-leading report on the gift card industry. This in-depth, comprehensive benchmark study offers readers the following

• A thorough assessment of 100 U.S. merchants’ e-commerce gift card programs, including the purchaser and recipient experience for both digital and physical cards of the brands’ own gift card, based upon 135 unique criteria;
• Best practices that can be implemented within your own company’s gift card program;
• Benchmark data to compare the performance of your own gift card program vs. direct competitors and the industry at large; and
• The opportunity to learn about new and innovative approaches to optimize gift card performance.

Tap Into Gift Cards for Major Revenue Potential

The U.S. gift card market is forecasted to produce a CAGR +6% during 2024-2028, reaching a value of $267.3 billion by 2028
. In addition, digital gift cards are expected to record a CAGR of +8% during 2024-2028, reaching $115.3 billion by 2028. Digital gift cards are forecasted to account for nearly 43% of total gift card spending by 2028.

Furthermore, gift cards were the No. 1 most requested gift for the 2023 holiday season, marking the 17th  consecutive year it has been atop consumers’ holiday wish lists2. Total gift card spending was expected to reach $29.3 billion for the 2023 holiday season, up from $28.6 billion in 2022, with the top card categories forecasted to be restaurant (30%), bank-issued (26%) and department store (26%).

With this data in mind, merchants should be seeking to capitalize on growing consumer demand for gift cards by optimizing their programs for success. That includes catering to the wants and needs of multiple types of gift card purchasers (e.g., gift-givers, self-use buyers, bulk business buyers) and recipients (e.g., gift recipients, customers receiving refunds, reward and returns recipients). To help them do that, this report contains best practices and real-world examples from merchants’ gift card programs that can be implemented by all.

What’s New This Year
1. A customer loyalty trend synopsis, including actionable tips for integrating loyalty and gift card programs.
2. New verticals were added to the benchmark assessment, including entertainment, gaming, online services, and travel.
3. Scoring broken out by brand-only gift card programs as well as those that sell gift cards from multiple brands (i.e., gift card mall).

Get the full report here


eBook: 2024 Could Be a Shockingly Normal Year for Gift Cards

U.S. shopper attitudes toward gift cards

 

After so many years of economic confusion and anxiety, how do shoppers across the U.S. feel about gift cards in 2024? How will they buy them, how many will they buy and how will they use them?

More importantly, how will all this affect the way you manage your gift card program?

BHN commissioned a global study of shoppers in 23 countries to provide insights meant to help brands meet customers with empathy and understanding. Making this connection will help you build customer loyalty and deliver business growth during these (still) uncertain economic times.

When you download this eBook of our U.S. findings, you’ll get answers to the following:

  • Are today’s shoppers buying more digital gift cards than last year?
  • Are they buying more gift cards overall or less?
  • Which group is buying more gift cards waiting in line at checkout?
  • How much do gift card recipients spend beyond the card’s value?
  • And much more

eBook— Fraud Report 2024: The state of gift card fraud

Download our new eBook, Fraud Report 2024: The state of gift card fraud.

As you know, gift card fraud affects merchants and customers alike. As gift card pioneer and global industry leader, we are right there with you. In fact, that’s one reason BHN continues to innovate and invest heavily in fraud prevention.

When shoppers purchase a gift card and send it to someone they love, they trust that gift is going to work. Unfortunately, fraud continues to be an area of focus across the payments industry, and this includes gift cards. Armed with a wealth of knowledge and experience from our expansive network, BHN is determined to maintain—and increase—the trust shoppers put in us and our merchant partners.

This new report combines new research and BHN insights to inform you on the latest challenges, trends and solutions regarding gift card fraud, including:

  • The rise of gift card fraud reporting
  • How BHN (and BHN Protect™) has been able to reduce fraud-related disputes on our managed content
  • Why consumers usually share their fraud experiences with others
  • How consumers contact customer care (and cost you money)
  • Types of fraud experienced
  • Fraud prevention tips from Homeland Security Investigations
  • Key takeaways and how BHN can help

More Digital Gift Card Exchange Posts

Casino Kiosks Prove to be a Sure Bet

skill games still open

Casino Kiosks for Loyalty and Ticketing

Casino operators are gambling that new kiosk functions will help them provide top-notch customer service to help them cater to existing customers and win new ones.

Casino Kiosks

Casino Kiosks. Click for full size image

2021 Update By Editor — Casino kiosks historically are player point kiosks and player loyalty kiosks but more recently sports betting kiosks.  The G2E trade show is a good event to monitor the latest in casino kiosks.  Here is the Olea portfolio of casino kiosks. Casinos have also expanded the “supplemental services” such as hotel check-in and restaurant kiosks at the food venues. Subscribe to our monthly newsletter to stay up to date.

By Richard Slawsky, Contributor

Years ago, casino bosses were able to recognize their guests by sight, providing complimentary rooms and other perks to high rollers to keep them playing.

Today, keeping track of customers’ playing habits and providing those comps by sight is impossible. In addition, most casinos depend far more on the retirees playing slots in the afternoons and on the weekends for their bread and butter than they do the whales dropping a few grand at the blackjack tables.

And with gaming revenue for US casino operators topping $183.8 billion in 2015, up 56 percent from $117.6 billion in 2010, keeping those core customers happy is of prime importance. Kiosk technology is helping to accomplish that task.

Beyond the slot club

These days, catering to a casino’s customers is as much a science as it is an art form.

Casino Kiosks in the Casino

  • Self-service technology benefits both the player and the house

For the player

  • Look up points and “comps”
  • Enter daily promotions and giveaways
  • Check promotions and print coupons
  • Easily locate favorite machines
  • Easily locate restaurants, shops and other property amenities

For the house

  • Enroll new loyalty members
  • Print customized player’s club loyalty cards
  • Eliminate lines at customer service
  • Deploy manpower to more complicated tasks
  • Check-in/check-out at resort hotel
  • Print boarding basses for departing guests

When casinos made the transition from mechanical games to digital ones in the 1980s and 1990s, it opened to door to technology that helped them spot their most profitable patrons. Loyalty programs, originally called “slot clubs”, began appearing in many of the larger casinos. Customers would sign up for player cards, and in return for loyalty to a particular casino they would receive reduced-rate or complementary rooms, access to special events, free meals and more. Players would insert their cards into a slot machine or other gaming device, with their level of rewards dependent on their overall playing time (or money wagered).

The loyalty cards provided a flood of analytics for casino operators, allowing them to track the playing habits of individual patrons and reward them accordingly, as well as letting them see which games were the most popular and kept patrons playing the longest.

And because kiosk technology had long been a feature of casinos in the form of ATMs, it was only a small step to adapt the technology to loyalty cards, allowing a player to swipe their card to see what rewards they had earned.

“The technology has allowed casinos to reduce the number of people lined up at a customer service desk,” McCracken said. “It’s good for the customer but it’s also good for the casino, by getting those customers out of the lines and back to the tables.”

Stratosphere ticketing kiosk

Click for full-size image. Stratosphere ticketing kiosk

Today, it’s not uncommon the see players swipe their card at a loyalty kiosk, only to return to the gaming floor to play enough to reach the next level of rewards.

“There are many days when casino properties are getting busloads of people, and they can get pretty crowded,” McCracken said. “The self-service capabilities of kiosk technology have helped casinos reduce the manpower needed to provide a lot of the basic functions to take care of their guests, while improving customer service at the same time.”

Building on success

As the capabilities of kiosk technology have grown over the years, so have the services offered by those devices.

Livewire, for example, has worked with Foxwoods Resort Casino in Ledyard, Conn., for more than 10 years. Foxwoods is the largest casino in the world with more than 340,000 sq ft of gaming space serving more than 40,000 guests per day. The resort also features a hotel with 1,416 rooms and a two story arcade for children and teens.

Casino Kiosks

Click to see full sized image

Because Foxwoods’ existing kiosks were becoming dated and offered limited functionality, in 2007 management tapped Livewire to update their machines to a more modern design while adding new functionality for members of the casino’s popular Wampum Rewards Program. Instead of having patrons wait in line at a customer service desk to do things such as redeem points for promotional rewards, Foxwoods wanted to make those services available at the kiosk.

Livewire ultimately developed a software solution that integrated the Wampum Rewards Program with Foxwoods’ Casino Management System and Slot Data System. In addition to being able to swipe their loyalty cards to view point balances, patrons can enter sweepstakes, sign up for events and obtain personalized rewards in the form of coupons and bonus slot tickets.

Digital signage mounted on the kiosks above the touch screen interfaces display advertising and other casino information such as drawing winners and jackpot payouts. Livewire has more than 80 kiosks deployed around the Foxwoods property.

Expanding functionality

ticketing kiosk

Click to see full-sized ticketing kiosk image

The features being incorporated into kiosks at the casino are being expanded on a regular basis. New functions include wayfinding, food and drink ordering and directing guests to their favorite gaming machines.

“I’m also seeing a little bit of interest in functions such as player registration, where people can register for slots tournaments and things like that,” said Frank Olea, CEO of Cerritas, Calif.-based Olea Kiosks Inc.

Olea Kiosks is a leading manufacturer of loyalty program kiosks for the gaming industry. The company also serves sectors including higher education, government, human resources, retail and hospitality.

“We’ve seen some new card printers come out that offer the ability for kiosks to hold multiple types of cards and have the ability to print a guest’s name on them,” Olea said. “That allows the casino to store different levels of player loyalty cards and then print on those, so the guest doesn’t have to go to customer service to get a new card.”

The appearance of the devices is changing as well.

“Look and feel is changing in the gaming world,” said Liz Messano, sales manager with Las Vegas-based SlabbKiosks. Along with casinos, SlabbKiosk customers include government organizations, universities, financial institutions and healthcare providers.

“Big and clunky is becoming a thing of the past, so casinos and such are looking to the kiosk industry to help them with this transition,”  Messano said.

And because many casinos are attached to hotels, companies are incorporating kiosk functions geared to guests spending their vacations on the property.

“At MGM Resorts, kiosks help us to enhance our service to guests,” said Mary Hynes, director of corporate communications with Las Vegas-based MGM Resorts International. “At our ARIA and Monte Carlo resorts in Las Vegas, we plan later this year to begin offering check-in and check-out at kiosks as an option for our guests. We also offer Internet kiosks where guests may print their boarding passes.”

Aria casino kiosk

Click to visit site

The ARIA Resort & Casino and the Monte Carlo are just two of the 14 properties MGM operates in Las Vegas. The company also operates resorts in Mississippi and Michigan, and holds interests in four other properties in Nevada, Illinois and Macau, China.

 

So with the gaming industry becoming increasingly competitive even as it grows and properties becoming ever more creative in their efforts to attract new patrons, the race is on to develop new self-service capabilities that can be incorporated into the kiosk. The capability of the technology is limited only by the imagination of the people developing those capabilities.

“It’s a mature technology but we get requests all the time for new functions,” Olea said. “It’s probably time that we start looking at making the kiosk do things beyond what they already do. You’ve got the machine and you’ve got a captive audience but it’s time to start expanding their use.”


Editor Note:  Las Vegas and the casinos are a big market for the kiosk industry.  Some other iterations or examples we would offer would be hybrid player & dealer interactive tablets where the two-sided table offers one view to the player and one to the dealer. This one was for casino in Macao and designed by CTS of Wisconsin. FourWinds Interactive for interactive application.

Casino Kiosks

Some units by KIOSK

Some of the most demanding applications are ones like the M3T and others. For more information visit http://kiosk.com/market-solutions/gaming

Here is a gallery of Olea gaming kiosks. Click for full size. For more information visit http://www.olea.com/product/gaming-kiosk/

interactive kiosk

interactive kiosk

Finally if it is gaming, then we should mention Dave and Busters which is one of the longest running applications and has seen multiple iterations. See https://kioskindustry.org//interactive-kiosk-dave-busters/

Press Release – April 2025 National Restaurant Show

Promotional image for the National Restaurant Association Show, May 17-20, 2025, at McCormick Place, Chicago, IL. Features a bright orange background, people interacting with kiosks on a screen, and the text Step Into The Future of Foodservice.

National Restaurant Association Show 2025 and Kiosk Association

Press release PR NewswireAPNews release

WESTMINSTER, Colo., April 15, 2025 (SEND2PRESS NEWSWIRE) — Come see Kiosk Manufacturer Association (KMA) in booth 8030 (NRA site). Self-order kiosks and smart food vending will be highlighted, implementing interactive and static digital signage (software and hardware), and how to incorporate menu and ordering accessibility effectively (like McDonald’s has, for example). More solutions include digital signage hardware, software, outdoor kiosks and signage, smart lockers, POS payment providers and vending solutions.
By  Kiosk Manufacturer Association

– Visit Booth 8030 for Kiosks and Digital Signage at National Restaurant Association Show –

WESTMINSTER, Colo., April 15, 2025 (SEND2PRESS NEWSWIRE) — Come see Kiosk Manufacturer Association (KMA) in booth 8030 (NRA site). Self-order kiosks and smart food vending will be highlighted, implementing interactive and static digital signage (software and hardware), and how to incorporate menu and ordering accessibility effectively (like McDonald’s has, for example). More solutions include digital signage hardware, software, outdoor kiosks and signage, smart lockers, POS payment providers and vending solutions. Service and logistics providers. We are an association of over 50 companies and 700 listed companies with US, Europe, and Asia chapters. We inform and educate is our mission.

To set up a time to meet or request info, visit our 8030 portal link or you can email [email protected]

2025 EDITION OF RESTAURANT SHOW

  • In the Booth Available to meet
    • Pyramid Kiosks (Pixi Polytouch)
    • RedyRef Smart Food Vending
    • TPGi – check out JAWS Inspect
    • Sitekiosk – interactive digital signage
    • Ventus Wireless Modem
  • NRA Portal Page
  • Physical Floor Location of our Booth
  • More Members to Visit
    • Acrelec — cool video of AI drive thru ordering for Burger King and regional world news.
    • Acrelec is in Soundhound booth

MORE OPPORTUNITIES TO MEET

  • May — NAMA Vegas
  • June — InfoComm.
  • July – RSPA.

CONTENT HIGHLIGHTS

This month’s analysis is an actual tariff quote example for US, Poland and Mexico to gauge impact. Example is a dual 4K mini-PC from a top-tier China manufacturer. Latest food pickup lockers at Applebee’s.

  • Tariff Mini-PC Quote – US versus Poland versus Mexico – Apr12
  • Making Kiosks Accessible – Simply use a Screen Reader
  • Visitor Management System Kiosk – Check-In Efficiency and Security
  • Wireless Modem Ventus for Kiosks and Digital Signage
  • Printing Boarding Passes and American Airlines
  • Redeeming Gift Cards at a Kiosk
  • Food Lockers for Pickup – Applebees Restaurant
  • Kiosk Rollout Chronicles – Ten Steps to Success
  • NAMA Vending Preview
  • Olea Kiosks News March 2025
  • Acrelec Rebrands
  • NAMA Show for Vending 2025
  • ASUS NUC Media Player – Overview and NUC 15Pro+
  • Walmart Self-Checkout March 2025 Update
  • Harnessing Software for Controlled Internet Access
  • RetailNow – See Kiosk Association at RSPA in July
  • Outdoor Transit Displays, Digital Signage Drive Thru and Kiosks IP Ratings
  • Burger King AI Voice Ordering Drive-Thru – ACRELEC
  • Kiosk Photo – Gallery of Selected Kiosk Models

Contact [email protected] with questions or contacts. We accept no financial commission or paid advertising. It is free for companies to participate networking and insight.

About Kiosk Industry

The source for experienced opinions, insider insights, news, and market trends. Learn from the experts.

About the Kiosk Association

Thanks to the companies who make this possible.

LOGO: https://www.Send2Press.com/300dpi/23-0918-s2p-kmalogoblk-300dpi.jpg

MEDIA CONTACT:

Craig Keefner

[email protected]

RELATED LINKS:

https://kma.global/

https://directory.nationalrestaurantshow.com/8_0/exhibitor/exhibitor-details.cfm?exhid=62520315

https://kioskindustry.org/kiosk-manufacturer-companies/

NEWS SOURCE: Kiosk Manufacturer Association

Keywords: Restaurant Hotel and Hospitality, National Restaurant Association Show, Kiosk Manufacturer Association KMA, Self-order kiosks and smart food vending, WESTMINSTER, Colo.

 

ADA Kiosk – ANPRM Issued by U.S. Access Board Today

ada kiosk reach illustration

Accessibility Guidelines; Self-Service Transaction Machines and Self-Service Kiosks

As noted on Federal Register September 21, 2022 — Note too that we did a commentary on AVIXA regarding this. That also includes European notes from ETSI.

AGENCY: Architectural and Transportation Barriers Compliance Board.

ACTION: Advance Notice of Proposed Rulemaking.

SUMMARY:

The Architectural and Transportation Barriers Compliance Board (“Access Board” or “Board”) is issuing this Advance Notice of Proposed Rulemaking (ANPRM) to begin the process of supplementing its accessibility guidelines for buildings and facilities covered by the Americans with Disabilities Act of 1990 and the Architectural Barriers Act of 1968 to address access to various types of self-service transaction machines (SSTMs), including electronic self-service kiosks, for persons with disabilities. By this ANPRM, the Access Board invites public comment on the planned approach to supplementing its ADA Accessibility Guidelines and ABA Accessibility Guidelines with new scoping and technical provisions for SSTMs and self-service kiosks. The Board will consider comments received in response to this ANPRM in its development of these guidelines for SSTMs and self-service kiosks in future rulemaking.

DATES: Submit comments by November 21, 2022.

ADDRESSES:

You may submit comments, identified by docket number (ATBCB-2022-0004), by any of the following methods:

Federal eRulemaking Portal: https://regulations.gov. Follow the instructions for submitting comments.

Email:. Include docket number ATBCB-2022-0004 in the subject line of the message.

Mail: Office of Technical and Information Services, U.S. Access Board, 1331 F Street NW, Suite 1000, Washington, DC 20004-1111.

Instructions: All submissions must include the docket number (ATBCB-2022-0004) for this regulatory action. All comments received will be posted without change to https://www.regulations.gov, including any personal information provided.

Docket: For access to the docket, to read background documents or public comments received, go to: https://www.regulations.gov/​docket/​ATBCB-2022-0004.

FOR FURTHER INFORMATION CONTACT:

Technical information: Bruce Bailey, (202) 272-0024, . Legal information: Wendy Marshall, (202) 272-0043, .

SUPPLEMENTARY INFORMATION:

I. Legal Authority

The Americans with Disabilities Act (ADA) of 1990 charges the Access Board with developing and maintaining minimum guidelines to ensure the accessibility and usability of the built environment in new construction, alterations, and additions. See42 U.S.C. 12101 et seq.; see also29 U.S.C. 792(b)(3)(B) & (b)(10). The Access Board’s ADA Accessibility Guidelines (ADAAG) address buildings and facilities covered under Title II of the ADA (state and local government facilities) and Title III of the ADA (places of public accommodation and commercial facilities). The ADAAG serves as the basis for legally enforceable accessibility standards issued by the Department of Justice (DOJ) and the Department of Transportation (DOT), which are the federal entities responsible for implementing and enforcing the ADA’s non-discrimination provisions related to buildings and facilities in new construction, alterations, and additions.

The Access Board has a similar responsibility under the Architectural Barriers Act (ABA) of 1968, which requires that buildings and facilities designed, built, or altered with certain federal funds or leased by federal agencies be accessible to people with disabilities. See42 U.S.C. 4151 et seq. The ABA charges the Access Board with developing and maintaining minimum guidelines for covered buildings and facilities. The Board’s ABA Accessibility Guidelines (ABAAG) serve as the basis for enforceable standards issued by four standard-setting agencies: the Department of Defense, the General Services Administration, the Department of Housing and Urban Development, and the U.S. Postal Service.

II. Need for Accessibility Guidelines for SSTMs

Kiosks and other types of SSTMs are now a common feature in places of public accommodation, government offices, and other facilities. They allow users to conduct an expanding range of transactions and functions independently. SSTMs serve as point-of-sales machines for self-checkout in a growing number of retail facilities, grocery stores, and drug stores. Self-service kiosks at airports and hotels provide check-in services. Restaurants are providing touchscreens for customers to place orders, and health care providers, including doctors’ offices and hospitals, allow patients to check in at kiosks. SSTMs and self-service kiosks are also found at state and local government facilities, such as motor vehicle departments.

SSTMs and self-service kiosks have long posed accessibility barriers to people with disabilities, particularly those who are blind or have low vision. Robust speech output is necessary to provide access for users unable to see display screens. It is increasingly common for information and communication technology (ICT), including kiosks, to have touchscreens without a physical keypad or other tactile controls. This results in the screen being an obstacle for the user to both receive information, if the information is not provided audibly, and to enter information, as the input “buttons” are the flat touchscreen which have no tactile markers. In addition, SSTMs and self-service kiosks frequently pose barriers for users who are deaf or hard of hearing by failing to provide captioning and text equivalents for audible information.

These devices also must be accessible to people with physical impairments, including those who use wheelchairs and other mobility devices, have limited dexterity, or who are of short stature. Sufficient clear floor space at the device is necessary to accommodate wheeled mobility aids. For usability, controls and keys must be within accessible reach ranges and screens or other displays must be viewable from a seated position. Controls and features must not require delicate motor movements or fine dexterity.

On May 19, 2021, the Access Board conducted a virtual public forum on the accessibility of SSTMs that featured panel presentations by invited speakers. One panel addressed usability issues and barriers that people with sensory, cognitive, physical, or multiple disabilities encounter using kiosks, point-of-sales machines, and other SSTMs. Speakers included representatives from the Blinded Veterans Association, the Coleman Institute for Cognitive Disabilities, the Deaf and Hard of Hearing Consumer Advocacy Network, and the United Spinal Association. They called attention to common access barriers, such as the lack of speech output and tactilely discernable input keys and controls for users who are blind or who have low vision. People who use wheelchairs and scooters encounter display screens that are difficult to see and controls that are out of reach. Further, correction and time-out features can impact usability for persons with cognitive disabilities. ( See “Panel Discussions on Inclusive Interfaces: Accessibility to Self-Service Transaction Machines” available at: https://www.access-board.gov/​news/​2021/​05/​24/​u-s-access-board-conducts-panel-discussions-on-self-service-transaction-machines.)

A second panel discussed efforts by research and industry to improve access to SSTMs. Panelists included representatives from the Kiosk Manufacturer Association (KMA) and the Trace Research and Development Center who addressed the need for accessibility standards for SSTMs, provided an overview of relevant requirements and resources, and discussed strategies for accessibility. They were joined by representatives from software and hardware developer NCR, which has created a Universal Navigator interface for SSTMs, and Vispero, a company that has created a kiosk interface that integrates screen-reading software. Id.

According to the KMA, the lack of accessibility to kiosks is due in large part to the absence of complete and uniform standards. The lack of detailed requirements has led to a common misconception that physical accessibility or an audio jack alone is sufficient. In addition, some states have implemented their own unique requirements for SSTMs, which led to complications in ensuring compliance with varying standards. Some kiosk manufacturers serve global markets, and they have stressed the importance of consistency of U.S. standards with requirements issued by other countries and international organizations. Id.

III. Existing Guidelines

A. The ADA and ABA Accessibility Guidelines

The Access Board has issued accessibility guidelines for the built environment. The Access Board’s ADA and ABA Accessibility Guidelines, which were jointly updated in 2004, require only ATMs and fare machines to provide speech output so that displayed information is communicated to users who are blind or who have low vision. The guidelines also address braille instructions, privacy, input controls, display screens, operable parts, and clear floor space. See36 CFR part 1191, 69 FR 44084.

When the Board promulgated the ADA and ABA Accessibility Guidelines in 2004, it noted in the preamble that it had chosen not to broaden the application of the guidelines to address other types of SSTMs such as point-of-sale machines and information kiosks. However, the Board noted that it intended to consider a future update to these guidelines after monitoring the application of accessibility standards it had issued under Section 508 of the Rehabilitation Act (36 CFR part 1194) in 2000 for information and communication technology (ICT), including electronic kiosks, in the federal sector. See69 FR 44083, 44455 (July 23, 2004).

In March of 2010, the Board issued an Advanced Notice of Proposed Rulemaking (ANPRM) indicating that it was considering a supplemental rulemaking to address in ADAAG access to SSTMs used for ticketing, check-in or check-out, seat selection, boarding passes, or ordering food in restaurants and cafeterias. See Americans with Disabilities Act (ADA) Accessibility Guidelines for Buildings and Facilities; Telecommunications Act Accessibility Guidelines; Electronic and Information Technology Standards, ANPRM, 75 FR 13457 (Mar. 22, 2010). However, the Board later postponed this effort due to rulemaking it was conducting on information and communication technology in the federal sector under the Rehabilitation Act. See Electronic and Information Technology Accessibility Standards, ANPRM, 76 FR 76640 (Dec. 8, 2011).

B. Section 508 Accessibility Standards

Section 508 of the Rehabilitation Act of 1973, as amended, 29 U.S.C. 794d (hereafter, “Section 508”) requires access to ICT in the Federal sector. The law applies to ICT developed, procured, maintained, or used by federal agencies, including SSTMs and self-service kiosks, as well as computers, telecommunications equipment, software, websites, and electronic documents. The Board is responsible for issuing accessibility standards for ICT covered by Section 508. The Board published its original Section 508 Standards in 2000 (65 FR 80499) and updated them with the Revised 508 Standards in January 2017 (82 FR 5790). The Federal Acquisition Regulatory Council and federal agencies incorporate these standards into their respective acquisition regulations and procurement policies and directives. See86 FR 44229 (Aug. 11, 2021).

The Revised 508 Standards apply to hardware in the federal sector that transmits information or has a user interface, such as self-service kiosks provided by federal agencies for use by customers in post offices and social security field offices. See36 CFR part 1194, App. A, E206. The Section 508 Standards address biometrics, privacy, operable parts, data connections, display screens, status indicators, color coding, audible signals, two-way voice communication, closed captioning, and audio description. Id. at App. C, Ch. 4.

C. DOT Regulations for Self-Service Kiosks in Airports

In 2013 the Department of Transportation (DOT) supplemented its regulations under the Air Carrier Access Act (ACAA) of 1986, as amended, and the Rehabilitation Act to address access to airport self-service kiosks used for checking in, printing boarding passes, and other passenger services. 78 FR 67882 (Nov. 12, 2013). DOT’s rule applies requirements based on the provisions for ATMs and fare machines in the ADA Standards and provisions for self-contained closed products in the Board’s Original Section 508 Standards. Id. New airport kiosks must meet the DOT standards until at least a quarter of all kiosks at each airport location are accessible. The rule applies to U.S. and foreign air carriers that own, lease, or control automated airport kiosks at U.S. airports with at least 10,000 enplanements a year. Id.

III. Planned Approach to the NPRM and Questions for Public Comment

The Access Board intends to propose supplementary provisions for SSTMs and self-service kiosks in a future rulemaking that are based on both the technical requirements for ATMs and fare machines in the ADA and ABA Accessibility Guidelines (36 CFR part 1191) as well as relevant provisions for hardware in the Revised Section 508 Standards (36 CFR part 1194). In addition, the Board intends to address the types of SSTMs and self-service kiosks to be covered under both the ADA and the ABA and the number or percentage required to comply. The Board invites public comment on this planned approach for this rulemaking generally, and on the specific questions posed below.

Application

The Access Board’s authority under the ADA and ABA to set minimum guidelines for buildings and facilities is limited to those elements that are built-in or that are fixed to buildings and sites. DOJ and other agencies have the authority to regulate moveable furniture and equipment under the ADA or ABA. Thus, the Board’s ADA and ABA Accessibility Guidelines apply only to ATMs and fare machines that are fixed or built-in, but not to those that are moveable. Similarly, the Board intends that only SSTMs and self-service kiosks that are fixed or built-in will be covered by this supplementary rule.

SSTMs and self-service kiosks are now commonplace in many different types of businesses and establishments and are used to conduct a growing range of transactions and services. One of the most common types of SSTMs that people encounter on a routine basis is self-checkout kiosks in grocery stores, drug stores, and retail chains. SSTMs and self-service kiosks are also being provided in settings where only information is being exchanged, such as unattended checking in for an appointment, checking out of a hotel, or ordering food in a restaurant. Touchscreens and tablets are now being incorporated into many different types of SSTMs and self-service kiosks. For example, some SSTMs and self-service kiosks use touchscreen interfaces for the delivery of goods and services, such as pairing online ordering with pickup from an automated electronic locker at a local retail location. The customer does not interact directly with any employees of the retail store.

Additionally, many vending machines are now essentially SSTMs, offering a wide array of choices via a video display, and utilizing touch-screen input to navigate those choices. The current ADA and ABA Accessibility Guidelines address physical access to vending machines by requiring at least one of each type to comply with criteria for operable parts, but the guidelines do not address access for users who are blind or who have low vision. 36 CFR part 1191, App. D, 228 and 309.

Question 1. In this rulemaking, the Board intends to cover fixed or built-in electronic devices that are designed for unattended operation by customers ( i.e., “self-service”) to conduct a transaction. It also intends to address fixed or built-in self-service kiosks, including those used to check in, place an order, obtain a product, or retrieve information. Are there capabilities, functions, or other objective criteria that should define the types of devices covered as SSTMs or self-service kiosks?

Question 2. Are there other types of electronic devices providing unattended interaction that should be addressed by this rulemaking? If so, what are they?

Question 3. Are there types of self-service electronic devices that should not be covered by this rulemaking? If so, why not?

Minimum Number

In its rulemaking, the Board intends to address the minimum number of SSTMs and self-service kiosks required to be accessible. Currently, the ADA and ABA Accessibility Guidelines require at least one of each type of ATM or fare machine provided at each location to comply. See 36 CFR part 1191, App. B 220 and App. C F220. This may be insufficient in high traffic locations where many SSTMs or self-service kiosks of the same type are provided such as self-checkout devices in grocery stores and big-box retailers. Further, it can be difficult for users who are blind or who have low vision to locate which self-service devices are accessible, especially in areas where many devices are provided. DOT’s airport kiosk rule requires compliance for all new kiosks until at least 25% of all kiosks at each airport location are accessible. The 508 Standards require that all SSTMs and self-service kiosks be accessible.

Question 4. Should the Board’s rule require all fixed or built-in SSTMs and self-service kiosks in each location to be accessible? If not, why, and what should the number be? Are there some facilities or locations that should have a higher number of accessible devices than others?

Technical Requirements

ADA and ABA Accessibility Guidelines

The Board intends to apply the technical requirements from the ADA and ABA Accessibility Guidelines for ATMs and fare machines to SSTMs and self-service kiosks. Currently, these Guidelines address clear floor or ground space, operable parts, speech output, input controls, and display screens.

Clear floor or ground space is required so that people with disabilities, including those who use wheeled mobility aids, can approach and position at ATMs or fare machines in a forward or parallel direction. 36 CFR part 1191, App. D 707.2 and 305.5. This clear space generally must be at least 30 inches wide and at least 48 inches deep. Id. at 305.3. Additional space is required for maneuvering where this clear space is obstructed on both sides for more than half the depth. Id. at 305.7.

Operable parts for ATMs and fare machines must be located within accessible reach ranges. Id. at 707.3, 309.3, 308. They must be usable with one hand, and not require tight grasping, pinching, or twisting of the wrist, or more than 5 pounds force to operate. Id. at 707.3, 309.4. Users must be able to differentiate each operable part by sound or touch without activation; touch activation is permitted if a key to clear or correct input is provided. Id. at 707.3.

ATMs and fare machines must provide speech output (recorded or digitized human or synthesized) through a mechanism that is readily available to all users, such as an industry standard connector or telephone handset. Id. at 707.5. The speech function must have volume control and allow users to repeat or interrupt output. Braille instructions for initiating the speech are required Id. at 707.8. ATM speech output must provide an equal degree of privacy. Id. at 707.4.

Additionally, ATM and fare machines must provide tactilely discernible input controls for each function. Id. at 707.6. Numeric keys must be arranged in a 12-key ascending or descending telephone keypad layout, and the number five key shall be tactilely distinct from the other keys. Key surfaces not on active areas of display screens must be raised above surrounding surfaces. Where membrane keys are the only method of input, each shall be tactilely discernable from surrounding surfaces and adjacent keys. Visual contrast (either light-on-dark or dark-on-light) is required between function keys and background surfaces and between function key characters and symbols and key surfaces. Tactile symbols are required for certain function keys including enter or proceed, clear or correct, cancel, add value, and decrease value. Id.

The Guidelines also require that display screens be visible from a point located 40 inches above the center of the clear floor space in front of the machine. Id at 707.7. Display screen characters must have a cap height of at least 3/16 inch, be in a sans serif font, and contrast from the background either light-on-dark or dark-on-light.

Section 508 Standards

The Board is also considering incorporating into the proposed rule certain requirements in the Revised 508 Standards for hardware that transmits information or has a user interface. 36 CFR part 1194, App. C, Ch. 4. In particular, the Board is considering including those requirements that specifically pertain to hardware that by its design does not support a user’s assistive technology other than personal headsets or other audio couplers. Such hardware is referred to as having “closed functionality.” The Revised 508 Standards require hardware with closed functionality to provide speech output for all information displayed on-screen or needed to verify transactions. Id. at 402. Like the requirements in the ADA and ABA Accessibility Guidelines, speech output must be delivered through a mechanism readily available to all users, such as an industry standard headphone jack or telephone handset, and the interface must allow users to repeat or pause output. Other specifications in this section of the 508 Standards which are harmonized with those in the ADA and ABA Guidelines address braille instructions for activating speech and volume control, privacy, operable parts, including input controls, and the visibility of display screens. Id. at 402.2.5, 402.3, 405, 407, and 408. Display screen characters must have a cap height of at least 3/16 inch unless there is a screen enlargement feature, be in a sans serif font, and contrast from the background either light-on-dark or dark-on-light. Id. at 402.4.

The Revised 508 Standards, which are much more recent than the ADA and ABA Accessibility Guidelines, contain additional specifications including provisions that address biometrics, use of color and non-speech audio to convey information, status indicators, and captioning. Id. at 403, 409, 410, 411, and 413. The Revised 508 Standards also provide specifications for volume control for private listening ( e.g., through a headphone jack) and non-private audio ( i.e., speakers) and require tickets and farecards used with kiosks to have an orientation that is tactilely discernable if a particular orientation is needed for use. Id. at 402.3 and 407. Other unique provisions in the Revised 508 Standards address the display screen not blanking automatically when the speech-output mode is activated, alphabetic keys, timed responses, and flashing elements that can trigger photosensitive seizures. Id. at (405.1, 407.3.2, 407.5, and 408.3.

The Board intends to propose provisions for SSTMs and self-service kiosks based on those for ATMs and fare machines in the ADA and ABA Accessibility Guidelines and additional criteria relevant to SSTMs and self-service kiosks from the Revised 508 Standards. This approach is similar to that taken by DOT in its rule on airport self-service kiosks.

The Board has prepared a side-by-side comparison of these requirements in the ADA and ABA Guidelines, the Revised 508 Standards, and the DOT rule on airport kiosks. This matrix is available in the rulemaking docket at www.regulations.gov/​docket/​ATBCB-2022-0004.

Question 5. The Board seeks comment on this planned approach for the proposed supplementary guidelines for SSTMs and self-service kiosks outlined in this ANPRM.

The Revised 508 Standards contain requirements not included in the ADA and ABA Accessibility Guidelines that may pertain to ATMs or fare machines. These include a provision that biometrics, where provided, not be the only means of user identification or control. They also require that tickets, fare cards, or keycards, where provided, have an orientation that is tactilely discernible when necessary for use.

Question 6. Should requirements for ATMs and fare machines in the current ADA and ABA Accessibility Guidelines be updated as part of this rulemaking to address additional features covered in the Revised 508 Standards and the DOT rule pertaining to the accessibility of ATMs and fare machines?

Question 7. The Board seeks comments from users and manufacturers of self-service transaction machines and self-service kiosks on their experiences in using or designing accessible machines and the benefits and costs associated with the proposed requirements.

Question 8. The Board seeks comments on the numbers of small entities that may be affected by this rulemaking and the potential economic impact to these entities; these include small businesses, small non-profits, and governmental entities with a population of fewer than 50,000. The Board also seeks feedback on any regulatory alternatives that may minimize significant economic impacts on small entities.

Question 9. Should SSTM and a self-service kiosk which accept credit and debit cards be required to accept contactless payment systems?

From Seyfarth – Because it is very unlikely the DOJ will change the technical standards that issue from the Access Board in its own rulemaking process, self-service kiosk manufacturers and businesses that currently employ these technologies (or are considering employing them in the future) such as retailers, restaurants, banks, lodging facilities, institutions of higher learning, and other covered entities, should submit public comments by the deadline of November 21, 2022.

Included in the ANPRM is a matrix prepared by the Access Board that compares the current accessibility requirements for (1) ATM and Fare Machines under the ADA, (2) applicable hardware under Section 508, and (3) airport kiosks under the Air Carrier Access Act.  There are a number of commonalities among the requirements, which may provide insight on how the Access Board will approach these issues.  They include:

  • The usability of operable parts for individuals with disabilities;
  • Speech output requirements, privacy considerations (i.e. headset/audio jack), and user ability to change volume, interrupt and/or repeat audible content;
  • Numeric keys and other controls that are discernable by touch/tactile sense, and their format and organization;
  • Display screen requirements, character/font size, and visibility;
  • Braille instructions on the devices; and
  • Clear or unobstructed floor space or area in front of the devices.

Approved by notational vote of the Access Board on June 10, 2022.

Christopher Kuczynski,

General Counsel.

[FR Doc. 2022-20470 Filed 9-20-22; 8:45 am]

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ADA -ANPRM Sep-2022-2022-20470-compressed

To Repeat — The Nine Questions

The ANPRM specifically requests public comment on the following questions:

  1. Are there capabilities, functions, or other objective criteria that should define the types of devices covered as SSTMs or self-service kiosks?
  2. Are there other types of electronic devices providing unattended interaction that should be addressed by this rulemaking? If so, what are they?
  3. Are there types of self-service electronic devices that should not be covered by this rulemaking? If so, why not?
  4. Should the Board’s rule require all fixed or built-in SSTMs and self-service kiosks in each location to be accessible? If not, why, and what should the number be? Are there some facilities or locations that should have a higher number of accessible devices than others?
  5. The Board seeks comment on this planned approach [of incorporating more recent, Section 508 standards for kiosks] for the proposed supplementary guidelines for SSTMs and self-service kiosks outlined in this ANPRM.
  6. Should requirements for ATMs and fare machines in the current ADA and ABA Accessibility Guidelines be updated as part of this rulemaking to address additional features covered in the Revised 508 Standards and the DOT rule pertinent to the accessibility of ATMs and fare machines?
  7. The Board seeks comment from users and manufacturers of self-service transaction machines and self-service kiosks on their experiences in using or designing accessible machines and the benefits and costs associated with the proposed requirements.
  8. The Board seeks comments on the numbers of small entities that may be affected by this rulemaking and the potential economic impact to these entities; these include small businesses, small non-profits and governmental entities with a population of fewer than 50,000. The Board also seeks feedback on any regulatory alternatives that may minimize significant economic impacts on small entities.
  9. Should SSTM and self-service kiosk which accept credit and debit cards be required to accept contactless payment systems?”